????索尼公司（Sony Corp.）周三發(fā)布了PlayStation4游戲機。這款產(chǎn)品展現(xiàn)了大幅提升的技術能力、清晰圖像和一系列社交特色。索尼意圖在這個快速變化、價值780億美元的全球游戲產(chǎn)業(yè)重振旗鼓，而PS4則是其戰(zhàn)略中的王牌。

????預計2013年假期發(fā)售的PS4將會配備x86芯片、先進的圖形處理器、8GB內(nèi)存和內(nèi)置的硬盤驅動器。索尼稱它為建立在“超動力PC架構”上的系統(tǒng)，開發(fā)商可以相對容易地開發(fā)同時兼容微軟（Microsoft）Windows系統(tǒng)和PS4系統(tǒng)的游戲。它擁有極具特色的無限運動傳感控制器Dual Shock 4，外型與目前的版本相似，不過增加了內(nèi)置觸摸板。

????然而，這款機器的最終設計并未對外公布。索尼并未做出聲明，說明PS4是否會按照之前的做法，先在日本上市，再在美國發(fā)行，抑或全球同步發(fā)行。索尼也沒有公布該系統(tǒng)的預計零售價格。

????索尼電腦娛樂公司（Sony Computer Entertainment）董事長和集團總裁安德魯?豪斯說：“現(xiàn)在到了索尼的關鍵時刻?！币苍S是考慮到索尼微妙的財務狀況，他補充道：“利害攸關?！边@家遭遇困境的日本電子巨頭等待轉機已有多年。游戲機業(yè)務之外，它在制造高品質(zhì)消費性電子產(chǎn)品上的競爭節(jié)節(jié)敗退，三星（Samsung）和蘋果（Apple）等公司則成為了贏家。

????周三早些時候，索尼稱預期在2013年5月31日財年結束時營業(yè)收益達到12.3億美元。但是它之前發(fā)布的財報顯示，由于軟硬件銷量皆遭重挫，第三季度虧損達1.15億美元。自去年第三季度以來，游戲硬件銷量降低了15.1%。今年一月，索尼美國公司（Sony Corporation of America）透露，計劃出售位于紐約的37層總部大樓，預計此舉可籌集7.7億美元資金。

????索尼的聲明也被視為是對傳統(tǒng)游戲機未來前景的懷疑。上月，任天堂（Nintendo）——三大游戲機廠商中首家發(fā)布新一代硬件的公司——降低了銷售預期，體現(xiàn)出對全新Wii U游戲機假期銷售情況的失望。這家索尼的競爭對手預計在5月財年結束前達到銷售額73.9億美元，較原預期下調(diào)了17%。而就在幾年前，由于最初的Wii帶來的轟動，它的收益還處于歷史最好水平之列。至于是否計劃開發(fā)最暢銷的Xbox 360平臺的續(xù)作，微軟仍未發(fā)表聲明。

????Sony Corp. unveiled its PlayStation 4 video game console Wednesday, showing off a machine with dramatically improved technical abilities, crisp graphics, and a slew of social networking features. The new console is a major bid by the company to regain momentum in the quickly changing, $78 billion global games industry.

????Due for the 2013 holiday, the Playstation 4 will be powered by an x86 chipset, advanced graphic processing unit, 8 gigabytes of memory, and come with a built-in hard disk drive. Sony (SNE) described the system as being built on a "supercharged PC architecture," making it relatively simple for developers to create games for computers running Microsoft (MSFT) Windows as well as the PS4. It will feature a motion-sensing wireless controller, the Dual Shock 4, that looks similar to the current version but features a touch-sensitive track pad. (See image below.)

????The final design of the machine was not shown to the public, however. Sony did not announce whether it plans to launch the system first in Japan and later in the United States, as it sometimes has in the past, or simultaneously around the world. It also did not disclose an estimated retail price for the video game system.

????"Today is a moment of truth for Sony," said Andrew House, president and group CEO of Sony Computer Entertainment. "The stakes are high," he added, perhaps nodding to Sony's delicate financial position. The beleaguered Japanese electronics giant has been waiting for a turnaround to materialize for years. Outside of the Playstation business, it has progressively lost ground in the race to create lust-worthy consumer electronics to the likes of Samsung and Apple (AAPL).

????Earlier on Wednesday, Sony said it expects to post a $1.23 billion operating profit for the fiscal year ending March 31, 2013. But it also previously disclosed a third quarter loss of $115 million, due to a significant decrease in hardware and software sales. Game hardware sales decreased 15.1% from the previous year's third quarter. In January, Sony Corporation of America revealed plans to sell its 37-story headquarters in New York City, a move expected to generate some $770 million.

????Sony's announcement also comes as doubts about the future of traditional console gaming are mounting. Last month, Nintendo (NTDOY)—the first of the three major console makers to release next-generation hardware—slashed its sales outlook, reflecting disappointing holiday sales of its new Wii U console. The Sony competitor cut its projection to $7.39 billion for the fiscal year to March, a 17% drop; just a few years ago, it was raking in record profits thanks to its hit, original Wii. Microsoft has yet to announce plans for a successor to its best-selling Xbox 360console.