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版權(quán)之害

版權(quán)之害

Dan Mitchel 2013-07-11
學(xué)者研究發(fā)現(xiàn),亞馬遜上19世紀(jì)50年代的書(shū)要比20世紀(jì)50年代的書(shū)還多三倍。為什么?答案是,現(xiàn)代版權(quán)法超長(zhǎng)的版權(quán)保護(hù)導(dǎo)致很多文化產(chǎn)品無(wú)法大規(guī)模進(jìn)入公眾消費(fèi)領(lǐng)域。

????亞馬遜網(wǎng)站(Amazon)上19世紀(jì)50年代的書(shū)要比20世紀(jì)50年代的書(shū)多三倍。這是怎么回事?這都是拜我們的版權(quán)法所賜。

????伊利諾伊大學(xué)(University of Illinois)法學(xué)教授保羅?J?希爾德在最新發(fā)表的一篇研究論文中著重強(qiáng)調(diào)了這個(gè)發(fā)現(xiàn)。這篇論文的題目是《版權(quán)讓書(shū)籍和音樂(lè)走開(kāi)【以及第二責(zé)任法則(Secondary Liability Rules)如何讓老歌重獲新生】》。

????這種現(xiàn)象背后的原因其實(shí)很簡(jiǎn)單,哪怕版權(quán)業(yè)費(fèi)盡心機(jī)要把它弄得很復(fù)雜也無(wú)濟(jì)于事:隨著時(shí)間推移,那些已在公共領(lǐng)域的作品任何人都能印刷和銷(xiāo)售。比起那些連主都可能找不到的作品(即無(wú)主作品),這類(lèi)作品也就更可能在市場(chǎng)中流通。一個(gè)特定的版權(quán)擁有者(比如一家管理層受到股東密切監(jiān)督的大型出版社)在某些時(shí)候可能無(wú)法充分了解某個(gè)版權(quán)的價(jià)值。但如果一部作品屬于所有人,那就很可能會(huì)有某些人,或是很多人發(fā)現(xiàn)出版它會(huì)有價(jià)值,而且可能帶來(lái)利潤(rùn)。

????正像希爾德所指出的,版權(quán)擁有者用了很多時(shí)間花大價(jià)錢(qián)努力讓每個(gè)政策制定者相信,更長(zhǎng)的版權(quán)保護(hù)周期能提供“創(chuàng)造的動(dòng)力”,而這正是版權(quán)法的要義(與一般看法恰恰相反,版權(quán)不是讓商業(yè)機(jī)構(gòu)受益的——它是為公眾謀福而生的)。但是希爾德的研究表明,創(chuàng)造動(dòng)力需要的是相對(duì)較短的版權(quán)保護(hù)期。一旦版權(quán)賣(mài)出掙了大錢(qián),擁有版權(quán)對(duì)所有者來(lái)說(shuō)就往往只有微不足道的利益了。如果這點(diǎn)小利還嫌太少,不值得再為之花錢(qián)推廣發(fā)行,公眾就無(wú)緣看到這種作品,只有等到版權(quán)保護(hù)期到期才能一睹為快了。

????而要等到到期可真是遙遙無(wú)期。1998年美國(guó)國(guó)會(huì)延長(zhǎng)了版權(quán)保護(hù)期年限(從作者壽命再加50年延長(zhǎng)為作者壽命再加70年),這主要是受到各大傳媒公司所宣揚(yáng)的理論的影響,即更長(zhǎng)的保護(hù)期可以在某種程度上增強(qiáng)人們創(chuàng)造的動(dòng)力。而希爾德的研究表明,這種說(shuō)法純屬無(wú)稽之談。與此同時(shí),更長(zhǎng)的保護(hù)期已經(jīng)破壞了版權(quán)之所以存在的根本理由。希爾德寫(xiě)道:“版權(quán)實(shí)際上與作品的銷(xiāo)聲匿跡而非唾手可得息息相關(guān)。作品創(chuàng)作出來(lái)獲得版權(quán)后,它們很快就會(huì)從公眾視線(xiàn)中消失,直到它們落到公共領(lǐng)域,不再有主時(shí)才能重新大批量地重見(jiàn)天日。”不用說(shuō),支持延長(zhǎng)保護(hù)期的那些人就是竭力要保護(hù)他們對(duì)還能從中賺錢(qián)的少數(shù)作品的控制權(quán)。

????On Amazon (AMZN), there are three times more books available from the 1850s than from the 1950s. How is this possible? Our crazy copyright laws.

????The finding is highlighted in a new research paper by University of Illinois law professor Paul J. Heald titled "How Copyright Makes Books and Music Disappear (and How Secondary Liability Rules Help Resurrect Old Songs)."

????The reasoning is fairly simple, despite strained efforts by the copyright industries to make it seem more complicated: After the passage of some time, works that are in the public domain, and therefore available to be published and marketed by anyone, are more likely to stay in the marketplace than are works that are owned, perhaps by someone who can't even be found (see:orphan works). A particular copyright owner (such as a big publishing house with stockholders breathing down executive necks) might not see sufficient value in a given copyright at a given moment. But if a work is available to all, it's far more likely that someone, or maybe lots of someones, will find it worthwhile, and potentially profitable, to publish it.

????As Heald points out, copyright owners spend a lot of time and money trying to convince everyone policymakers that longer copyrights tend to provide the "incentive to create" that is central to copyright laws (contrary to widespread belief, copyright doesn't exist to benefit businesses -- it exists to benefit the public.) But Heald's study shows that the incentive to create requires a relatively short copyright life. Once the?big money has been made, copyright ownership is often of only marginal benefit to the owner. If the margin is deemed too small to invest in distribution of a work, the public is deprived of that work until the copyright runs out.

????And that is a really long time. When Congress extended the life of copyrights in 1998 (from the life of the author plus 50 years to the life of the author plus 70 years), it relied heavily on the theory, pushed by media companies, that the longer rights would somehow strengthen the incentive to create. Heald's study shows this to be piffle. Meanwhile, the longer copyrights have sabotaged the core reason copyrights exist. "Copyright correlates significantly with the disappearance of works rather than with their availability," Heald writes. "Shortly after works are created and proprietized, they tend to disappear from public view only to reappear in significantly increased numbers when they fall into the public domain and lose their owners." Of course, proponents of longer copyrights are simply trying to protect their control over those few works that they can still wring money from.

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