2013年上半年車市勝負(fù)大盤點(diǎn)
Alex Taylor III
2013-07-18
現(xiàn)在是時(shí)候點(diǎn)評(píng)一下上半年車市的贏家和輸家了。隨著6月過去,今年上半年車型、動(dòng)力技術(shù)、品牌銷量、國際車市、公眾認(rèn)知等指標(biāo)的贏家和輸家都已經(jīng)一目了然。
小眾品牌:輸家 沃爾沃 ????一度令瑞典人驕傲的沃爾沃(Volvo)自從被中國企業(yè)收購后,由于產(chǎn)品線日趨老化,上半年的銷量已下跌6%。今年下半年,沃爾沃將有四款車型重新拉皮上市。這四款車型代表了沃爾沃美國業(yè)務(wù)的核心,經(jīng)銷商們希望通過它們使銷量有所提升,不過看樣子沃爾沃實(shí)在是很難跟上競爭形勢(shì)。 |
Niche brands: Loser Volvo ????The once-proud Swedish automaker, now under Chinese ownership, saw sales fall 6% for its aging product line. Dealers are hoping to get a lift later this year from four face-lifted models that represent the core of its U.S. business, but Volvo is just not keeping up with the competition. |
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