????通用電氣首席營銷官貝絲?卡姆斯托克

????卡姆斯托克希望通用電氣（GE）的形象從一家毫無特點的大公司變成醫(yī)療保健、產(chǎn)品開發(fā)和能源領(lǐng)域的創(chuàng)新企業(yè)，她為此付出的努力已經(jīng)帶來了回報，特別是在初創(chuàng)型企業(yè)領(lǐng)域。舉例來說，卡姆斯托克是初創(chuàng)型公司Quirky的董事之一，后者正在跟通用電氣合作，目的是推動專利改革并讓創(chuàng)新產(chǎn)品走向市場。手握資金使用權(quán)對卡姆斯托克也有幫助——她是GE Ventures的負(fù)責(zé)人，后者正在為十幾家能源、醫(yī)療保健、制造和軟件公司提供支持。

????Beth Comstock, CMO, GE

????Comstock’s efforts to change GE’s image from a giant, faceless corporation to an innovator in health care, product development, and energy are paying off, especially in the world of startups. For example, Comstock sits on the board of Quirky, a startup that has partnered with GE to promote patent reform and bring new inventions to market. It helps that she’s writing checks, too: Comstock oversees GE Ventures, which has backed dozens of companies in energy, healthcare, manufacturing, and software.