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虛擬現(xiàn)實(shí)頭盔Oculus Rift暫停在華銷售

虛擬現(xiàn)實(shí)頭盔Oculus Rift暫停在華銷售

Benjamin Snyder 2014年07月09日
由于轉(zhuǎn)手倒賣現(xiàn)象嚴(yán)重,Oculus VR公司暫停了虛擬現(xiàn)實(shí)頭盔Oculus Rift的在華銷售。

????看上去,虛擬現(xiàn)實(shí)技術(shù)公司Oculus VR正在進(jìn)行一次(非虛擬的)現(xiàn)狀檢查。

????Oculus VR公司是虛擬現(xiàn)實(shí)頭盔Oculus Rift的生產(chǎn)商。目前在售的Oculus Rift僅是提供給游戲開發(fā)商的開發(fā)工具。據(jù)報(bào)道,許多中國客戶正在倒賣這一設(shè)備,而其唯一目的是從這種令人艷羨的技術(shù)上乘機(jī)撈點(diǎn)好處。看到這一情形,Oculus VR公司暫停了該設(shè)備在中國的銷售。

????有趣的是,該公司是在社交新聞?wù)搲疪eddit上回答一名顧客提問時(shí)宣布這一消息的。該名顧客問到公司為何取消了中國區(qū)的預(yù)定訂單。消息的宣布人是公司的一名發(fā)言人,其網(wǎng)名為“TheTwistgibber”,職位是“Oculus VR公司客戶服務(wù)主管”。

????“是的,很遺憾,由于倒賣行為頻發(fā),我們不得不暫停該設(shè)備在中國區(qū)的銷售,”這名發(fā)言人說道?!拔覀冃枰_保不會(huì)有銷售者從中獲利,從而為合法的開發(fā)者提供充足的貨源?!?/p>

????該聲明還說道,公司正在試圖采取一些“替代性方式”,將設(shè)備“送達(dá)中國合法游戲開發(fā)商的手中”。這名發(fā)言人補(bǔ)充道:“如果您對該設(shè)備感興趣,我們善意地請求您,等Rift設(shè)備的消費(fèi)者版本出來后再購買——這種等待是值得的。”

????公司同時(shí)提到,暫停銷售并非永久性措施,但是對此并沒有給出更多信息?!拔覜]有一個(gè)時(shí)間表,但我們會(huì)優(yōu)先處理這項(xiàng)工作。我們高度重視開發(fā)商,”發(fā)言人補(bǔ)充道。

????Oculus公司向《財(cái)富》雜志證實(shí)了這一消息,但拒絕提供更多信息。

????據(jù)《財(cái)富》報(bào)道,今年3月份,F(xiàn)acebook曾表示愿意以20億美元的價(jià)格買下Oculus Rift。另外,今年早些時(shí)候,Oculus公司還在連鎖餐廳Chuck E. Cheese’s舉辦了短期的Rift設(shè)備體驗(yàn)活動(dòng)。(財(cái)富中文網(wǎng))

????翻譯:朱毓芬/汪皓

????Looks like Oculus is getting a (non-virtual) reality check.

????Oculus VR, the maker of Rift, a virtual reality headset, has suspended sales in China after reports that too many customers are reselling the developer kits for the sole purpose of cashing in on the desirable technology.

????Interestingly, the company elected to announce the news on Reddit in response to a concerned customer asking about cancelled preorder sales in China. A company spokesperson with the username “TheTwistgibber” and the title “Customer Service Lead, Oculus VR” replied to the forum.

????“Yes, it is a bummer that we’ve had to suspend sales in China due to extreme reseller purchases,” said the spokesperson. “We need to make sure that we are doing what we can to make sure that resellers that are looking to flip our product for a profit are not taking stock away from legitimate developer purchases globally.”

????The statement continued that the company is looking into “alternative ways” to ensure that the kids are “getting into legitimate developer hands in China.” The spokesperson added, “If you are an enthusiast, we kindly ask that you wait for the consumer Rift. It will be worth the wait.”

????But the company also said that the suspension isn’t permanent, although more information is not available yet. “I don’t have any timeline, but we have made it a priority. We love our developers,” continued the spokesperson.

????Oculus verified the statement’s legitimacy to Fortune, although declined to add further information.

????Facebook FB -1.51% agreed to pay $2 billion to buy Oculus Rift in March, according to a Fortune story. Additionally, Oculus enjoyed a brief stint at Chuck E. Cheese’s earlier this year.

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