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一位女CEO眼中的達(dá)沃斯:為何商界高管仍趨之若鶩

一位女CEO眼中的達(dá)沃斯:為何商界高管仍趨之若鶩

Caroline Fairchild 2015-01-23
當(dāng)巴里?拉弗蒂第一次出席達(dá)沃斯世界經(jīng)濟(jì)論壇時(shí),許多人告訴她,這是一場(chǎng)商業(yè)馬拉松,活動(dòng)從早到晚不斷,非??简?yàn)毅力。但在這位凱旋公關(guān)北美區(qū)CEO看來(lái),世界上沒(méi)有哪個(gè)地方能像達(dá)沃斯論壇一樣,讓你獲得那么多的全球商業(yè)信息。

????由于參會(huì)的女性非常少,達(dá)沃斯世界經(jīng)濟(jì)論壇遭受了不少指責(zé),你認(rèn)為這些批評(píng)公正嗎?

????在我看來(lái),要想讓女性在大企業(yè)中位于頂層,并參加像世界經(jīng)濟(jì)論壇這樣的會(huì)議,是個(gè)宏觀上的商業(yè)挑戰(zhàn)。我們很難去責(zé)怪論壇本身,但這場(chǎng)活動(dòng)已經(jīng)成為一個(gè)晴雨表,從中可以看出商界、政界和非政府組織的女性高管表現(xiàn)如何。它能讓我們適時(shí)關(guān)注女性高管的數(shù)量,并看看她們干得如何。

????要想讓更多的女性參加達(dá)沃斯論壇,你覺(jué)得我們能做的首要工作是什么?

????企業(yè)必須認(rèn)識(shí)到誰(shuí)代表它們?nèi)?huì)。我想他們?cè)跊Q定參會(huì)人選時(shí),并沒(méi)有考慮性別因素。我們要從不同的角度來(lái)看待這件事。如果明天你去采訪十位首席執(zhí)行官,問(wèn)他們是怎樣選人的,他們可能并不像我們這樣,把這場(chǎng)活動(dòng)當(dāng)成兩性平等的晴雨表。性別平等應(yīng)該成為一個(gè)兩性話題。不過(guò),讓女性參加達(dá)沃斯論壇并擁有這些機(jī)會(huì),同樣也很重要。(財(cái)富中文網(wǎng))

????譯者:甘曉丹

????審校:任文科

????Do you think the World Economic Forum gets unfairly blamed for the low number of women at Davos?

????To me, it is a macroeconomic business challenge to get women into the top positions at the top corporations that go to meetings like the World Economic Fortum. It is hard to blame the forum, but the event has become a bit of barometer of how women are doing in top roles in corporations, politics and NGOs. It is a moment in time when we can count the number of women and see how we are doing.

????What do you think is the No. 1 thing we can do to get more women into Davos?

????Companies have to be cognizant of who they send. I don’t think when they think about their individual delegations they are necessarily thinking about gender. It is a different lens to put it though. If you asked 10 CEOs tomorrow how they choose, they probably don’t see the event as the same barometer for gender parity that we do. Gender parity needs to becomes a female and a male issue. It is just as important for women to [go to Davos] and have these opportunities as well.

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