如何創(chuàng)建一家改變世界的公司?
????2008年,在IBM擔任工程師的利亞?布斯克產生了一個想法。她想創(chuàng)建一個網站,為人們提供工作機會。她辭去了工作,取出IBM的退休金,創(chuàng)辦了勞務市場平臺TaskRabbit,用戶可以在網站注冊做零工?,F在有超過30,000人在使用TaskRabbit,部分用戶甚至可以完全依靠TaskRabbit提供的工作維持生計。 ????本周早些時候,《財富》雜志的亞當?拉辛斯基主持了一場初創(chuàng)公司創(chuàng)始人座談會,與會者包括利亞?布斯克。研討會結束之后,有一個人告訴布斯克,TaskRabbit提供的工作讓他的一位朋友結束了無家可歸的流浪生活。 ????布斯克回答了關于創(chuàng)建TaskRabbit的多個問題。 ????[為保證內容清楚,對文字記錄進行了適當編輯。] ????《財富》雜志:作為創(chuàng)始人最大的挑戰(zhàn)是什么? ????布斯克:從開發(fā)一款好產品轉向打造一家好公司,是我在創(chuàng)業(yè)過程中遇到的最大挑戰(zhàn),但同時,這也給我?guī)砹俗疃嗟幕貓蟆?008年成功推出runmyerrand.com時,在IBM擔任工程師期間掌握的技能,幫我將一種想法變成了人們在日常生活中希望使用,甚至依賴的工具。隨著產品的成功,我必須委托其他人對我編寫的這款產品進行持續(xù)完善?,F在,不論我的工作重心是融資、營銷、財務或者運營,我依然保持著最初啟發(fā)我創(chuàng)立TaskRabbit的激情。 ????《財富》雜志:在開始創(chuàng)業(yè)時,你希望自己八年前能知道的一件事是什么? ????布斯克:不要想太多,別擔心犯錯。創(chuàng)業(yè)之初,看起來生死攸關的決定,比我愿意承認的要多得多,而在現實當中,每一個決定都讓TaskRabbit朝著打造最強大的公司和社區(qū)的目標更近一步。在蹣跚前行的過程中,我看到公司在不斷學習,變得更好?,F在,我對數據和直覺的依賴更加平衡。 |
????In 2008 Leah Busque was an engineer at IBM with an idea. She wanted to start a website that would match people with work. She left her job and cashed out her IBM pension to start TaskRabbit, where people can sign up to do odd jobs. Today over 30,000 people use TaskRabbit, and some are able to make a full-time living from their TaskRabbit jobs. ????Earlier this week, Fortune’s Adam Lashinsky moderated a panel with a group of startup founders, including Leah Busque. After the panel a man told Busque that TaskRabbit work got one of his friends off of the streets when he was homeless. ????Busque answered a few questions about the making of TaskRabbit. ????[Transcript lightly edited for clarity.] ????Fortune: What’s been the biggest challenge for you as a founder? ????Busque: Transitioning from building a world-class product to building a world-class company has been the biggest and most rewarding challenge in my journey as a founder. When I was bootstrapping what was known as runmyerrand.com in 2008, my skills as a former engineer at IBM helped me build an idea into a tool people actually wanted to use –even rely on– in their daily lives. As the product blossomed, I had to start entrusting others to improve that same product I had coded myself. There was a fundamental shift in the way I needed to approach each day. Today, whether I’m focused on fundraising, marketing, financing or operations, I’m still supporting that initial passion that inspired the creation of TaskRabbit. ????Fortune: What’s the one thing you wished you knew eight years ago when you first began this journey? ????Busque: Don’t overthink it and don’t be afraid to make mistakes. When I was first starting out, more decisions than I care to admit seemed like life-or-death situations, when in reality, each choice has brought TaskRabbit closer to building the strongest business and community possible. When we stumbled, I witnessed the company learn and grow into an even better version of itself. I rely on data and gut in a more balanced way today than ever before. |