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三星警告:智能手機(jī)市場(chǎng)已見(jiàn)頂

三星警告:智能手機(jī)市場(chǎng)已見(jiàn)頂

Se Young Lee 2016年01月29日
隨著中國(guó)經(jīng)濟(jì)增速放緩和新興市場(chǎng)貨幣貶值,電視、個(gè)人電腦等電子產(chǎn)品銷(xiāo)量都出現(xiàn)下滑,這不光是三星和蘋(píng)果的問(wèn)題,供應(yīng)商乃至整個(gè)行業(yè)都遇到了麻煩。

周四,韓國(guó)科技巨頭三星電子警告稱(chēng),由于智能手機(jī)等設(shè)備銷(xiāo)售疲軟,2016年的利潤(rùn)可能低于2015年。這種趨勢(shì)也給蘋(píng)果公司和主要芯片制造商帶來(lái)了不利影響。

此前一天,蘋(píng)果預(yù)計(jì)季度銷(xiāo)售額將出現(xiàn)13年來(lái)首次下滑,當(dāng)日起股價(jià)下跌逾6.5%,創(chuàng)兩年來(lái)最大跌幅。

三星披露了2015年第四季度業(yè)績(jī),當(dāng)季營(yíng)業(yè)利潤(rùn)為6.1萬(wàn)億韓元(50.5億美元),和該公司1月初的預(yù)期相同。當(dāng)季三星收入增長(zhǎng)1.1%,達(dá)到53.3萬(wàn)億韓元,此前預(yù)測(cè)的數(shù)字為53萬(wàn)億韓元。

2015年全年,三星實(shí)現(xiàn)營(yíng)業(yè)利潤(rùn)26.4萬(wàn)億韓元,高于2014年的25萬(wàn)億韓元。

同時(shí),三星也發(fā)布公告稱(chēng):“IT需求全面下降,2016年要維持2015年的利潤(rùn)水平會(huì)很困難?!倍页錆M(mǎn)挑戰(zhàn)的經(jīng)營(yíng)環(huán)境將延續(xù)到本季度。

當(dāng)天,三星的股價(jià)下跌了1.9%,跑輸大盤(pán),當(dāng)日大盤(pán)跌幅為0.5%。

隨著中國(guó)經(jīng)濟(jì)增速放緩和新興市場(chǎng)貨幣貶值,電視、個(gè)人電腦等電子產(chǎn)品銷(xiāo)量都出現(xiàn)下滑,這不光是三星和蘋(píng)果的問(wèn)題,供應(yīng)商乃至整個(gè)行業(yè)都遇到了麻煩。

部分投資者和分析師相信,由于電子產(chǎn)品需求不振壓低內(nèi)存芯片和顯示器價(jià)格,2016年三星的利潤(rùn)將出現(xiàn)三年來(lái)的第二次下跌,去年三星正是靠這兩項(xiàng)業(yè)務(wù)才頂住了移動(dòng)業(yè)務(wù)利潤(rùn)下降帶來(lái)的影響。

第四季度,三星半導(dǎo)體業(yè)務(wù)實(shí)現(xiàn)營(yíng)業(yè)利潤(rùn)2.80萬(wàn)億韓元,高于去年同期的2.70萬(wàn)億韓元,而且連續(xù)第六個(gè)季度成為三星的創(chuàng)收冠軍。

移動(dòng)業(yè)務(wù)利潤(rùn)從去年第四季度的1.96萬(wàn)億韓元升至今年的2.23萬(wàn)億韓元。三星表示,推出新款智能手機(jī)后,盡管總出貨量預(yù)計(jì)將下降,但今年第一季度的移動(dòng)業(yè)務(wù)利潤(rùn)環(huán)比會(huì)略有提高。

此外,三星還表示將回購(gòu)并注銷(xiāo)2.99萬(wàn)億韓元的普通股和優(yōu)先股。這是三星的第二輪股票回購(gòu),也是去年披露11.3萬(wàn)億韓元回購(gòu)計(jì)劃的一部分。

三星還決定每股發(fā)放年終股利,每股2萬(wàn)韓元(約110元人民幣)。(財(cái)富中文網(wǎng))

譯者:Charlie

校對(duì):夏林

Tech giant Samsung Electronics on Thursday warned of possible weaker earnings this year compared with 2015 due to softer sales of gadgets such as smartphones, a trend that is also hurting rival Apple and major chipmakers.

The South Korean firm’s warning came a day after Apple shares fell more than 6.5%, the biggest percentage drop in two years, as the iPhone maker forecast its first quarterly sales drop in 13 years.

Samsung said its October-December operating profit was 6.1 trillion won ($5.05 billion), compared with 6.1 trillion won it guided for earlier in January. Revenue rose 1.1% to 53.3 trillion won, compared with 53 trillion won it guided for.

The maker of Galaxy smartphones and tablets reported a full-year operating profit of 26.4 trillion won, compared with 25 trillion won in 2014.

“Broadly weaker IT demand will make it difficult to maintain 2016 profits at the level of the previous year’s,” Samsung said in a statement accompanying its fourth-quarter profit results, adding that “challenging business conditions” would remain for the current quarter.

Samsung shares were down 1.9% as of 0028 GMT, underperforming a 0.5% fall for the broader market

Slowing economic growth in China and weaker emerging market currencies are undercutting sales of electronics ranging from televisions to personal computers, spelling trouble for not only for Samsung and Apple aapl but for their suppliers and the broader industry.

Some investors and analysts believe Samsung will see its profit fall for the second time in three years in 2016, as slack demand for gadgets undercuts prices of memory chips and displays that Samsung leaned on to cope with its mobile profit decline last year.

The semiconductor division’s operating profit rose to 2.80 trillion won from 2.70 trillion won a year earlier, remaining the top earner for the sixth straight quarter.

The mobile division’s profit climbed to 2.23 trillion won from 1.96 trillion won a year earlier. Samsung said first-quarter mobile profits would improve slightly from October-December due to the launch of new smartphones, although overall shipments were expected to decline.

Separately, Samsung said it planned to buy back and cancel 2.99 trillion won worth of common and preferred shares, marking the second round of share purchases as part of a 11.3 trillion buyback plan announced late last year.

The firm would also pay a year-end dividend of 20,000 won per share.

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