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奧斯卡電影隱含的創(chuàng)業(yè)啟示錄

奧斯卡電影隱含的創(chuàng)業(yè)啟示錄

Jeffrey Hayzlett 2016年02月28日
“偉大的人并非天生偉大,而是隨著成長(zhǎng)變得偉大?!比绻顡舻沽四?,你應(yīng)該站起來(lái),更狠地回?fù)暨^(guò)去。

又是一年一度的奧斯卡頒獎(jiǎng)時(shí)節(jié)了。今年的小金人究竟會(huì)花落誰(shuí)家?是萬(wàn)年陪跑、最近憑《荒野獵人》又火了一把的“小李子”萊昂納多,還是在《房間》里表現(xiàn)搶眼的新人布莉·拉爾森?抑或是已經(jīng)數(shù)次折桂、《指環(huán)王》和《霍比特人》里那位美得逆天的精靈女王凱特·布蘭切特?

我想,很多人都會(huì)從電影中獲得啟示和靈感,因?yàn)閵W斯卡頒獎(jiǎng)季也是各國(guó)群眾喜聞樂(lè)見(jiàn)的活動(dòng)。但這一切跟商業(yè)又有什么關(guān)系呢?

答案就是:創(chuàng)業(yè)啟示。你的生意點(diǎn)子是從哪來(lái)的?我想肯定是來(lái)自很多不同的來(lái)源,可能來(lái)自個(gè)人經(jīng)驗(yàn),業(yè)務(wù)經(jīng)驗(yàn),也可能來(lái)自你開(kāi)車(chē)時(shí)偶然看到的一塊廣告牌,還可能來(lái)自你的另一半在超市買(mǎi)東西時(shí)隨口說(shuō)的一句話(huà)。靈感和啟示總會(huì)不期而至。

所以,不管你覺(jué)得自己是“世界之王”(《泰坦尼克》臺(tái)詞),還是相信“我本來(lái)可以成為一個(gè)上進(jìn)的人”(《碼頭風(fēng)云》臺(tái)詞),或是相信自己應(yīng)該“一定能成交”(《拜金一族》臺(tái)詞),總之,創(chuàng)業(yè)者能夠從電影中學(xué)到很多東西。

正值2016年奧斯卡頒獎(jiǎng)典禮揭幕在即,我就和大家分享一下,那些曾經(jīng)深深啟示我的電影臺(tái)詞。

I’m not sure if this will finally be Leonardo DiCaprio’s year, for The Revenant, or if newcomer Brie Larson, in Room, will trump perennial favorite Cate Blanchett for the latter’s role in Carol. What I can tell you is that people are inspired by movies and jazzed by Hollywood’s award season. But what does that have to do with business?

The answer: inspiration. Where do your business ideas come from? From a variety of sources, I bet. Whether it’s a personal experience, a business experience, a billboard you saw when you were driving down the road or something your significant other said at the grocery store: Inspiration comes from a wide variety of sources.

So, whether you feel like “the king of the world,” or believe that you “could’ve been a contender” or consider that you should “always be closing”: Entrepreneurs can draw a lot from movies. And as we approach Hollywood’s biggest night, the Academy Awards, here are a few movie lines that have inspired me throughout my own career:

《教父》(1972年奧斯卡最佳電影獎(jiǎng))

“偉大的人并非天生偉大,而是隨著成長(zhǎng)變得偉大?!?/em>

這話(huà)臺(tái)詞何其正確!沒(méi)有人一生下來(lái)就帶著很多知識(shí)。如果你足夠聰明,你會(huì)在成長(zhǎng)的過(guò)程中獲取一些知識(shí)。如果你自以為無(wú)所不知,我得給你澆一盆涼水:你并不是!你的自大就是你必須越過(guò)的第一道障礙。

在我的職業(yè)生涯中,曾有人稱(chēng)我是“豬腦袋”,甚至有人說(shuō)我不可理喻,但這些并沒(méi)有困擾到我。事實(shí)上,我甚至歡迎它。為什么呢?因?yàn)槲易銐蚵斆鳎瑫?huì)在這個(gè)過(guò)程中學(xué)到一些東西,并且運(yùn)用這些知識(shí)迅速成長(zhǎng)。

過(guò)去給人打工時(shí),我的老板也曾說(shuō)過(guò)“因?yàn)檫@件事一直就是這樣做的”之類(lèi)的話(huà)。如果你想長(zhǎng)期在商界里混,你就必須擺脫這種墨守成規(guī)的心態(tài)。既然你想成長(zhǎng)、想要變得偉大,這就不是一個(gè)好的心態(tài)。記住,沒(méi)有什么能打敗實(shí)踐經(jīng)驗(yàn)。?

‘The Godfather’ (Best Picture, 1972)

“Great men are not born great, they grow great.”

Isn’t that the truth! No one is born with massive amounts of knowledge. If you’re smart enough, you acquire some of that knowledge along the way. If you’re one of those people who think they know it all, I’ve got news for you: You don’t! That is the first obstacle you must overcome, your own arrogance.

Throughout my career, I’ve been called pig-headed, even irrational, but I haven’t been bothered by it. In fact, I’ve welcomed it. Why? Because I’ve been smart enough to learn a few things along the way and use that knowledge to grow.

As a young entrepreneur being shown the ranks, I sat in meetings where my boss would say things like, “Because it’s always been done that way.” If you expect to be in business a long time, this is one surefire way to cut that shelf life short. And it’s not a good mentality to have if you want to grow and be great. Nothing beats experience.

?

《當(dāng)代奸雄》

(1949年奧斯卡最佳電影獎(jiǎng))

“要想找到某個(gè)東西,任何東西,不管是一個(gè)偉大的真相,還是一幅丟失的眼鏡,你必須首先相信,找到它是有些好處的。”

“好處”是任何創(chuàng)業(yè)的基礎(chǔ)。創(chuàng)業(yè)的道路上有很多阻礙和陷阱,我們都知道這一點(diǎn)。但創(chuàng)業(yè)人都有一個(gè)共同點(diǎn),就是我們都要追求成功。

我們知道自己夢(mèng)想的公司是什么樣子,我們擁有自己的愿景,寧愿累得精疲力盡,也要使我們的夢(mèng)想成真——不論那些不看好我們的人說(shuō)了什么(因?yàn)樗麄儠?huì)說(shuō)很多你為什么不會(huì)成功的理由)。

你會(huì)發(fā)現(xiàn),你的成功并非來(lái)自任何頭銜或獎(jiǎng)杯,而是來(lái)自你最真實(shí)的愿景。你的成功取決于你的愿景是否成為了現(xiàn)實(shí),而在這個(gè)過(guò)程中,你必須要堅(jiān)守自我。

是什么讓你一開(kāi)始走上了創(chuàng)業(yè)這條路?要不忘初心,因?yàn)檎鎸?shí)是成功的關(guān)鍵——對(duì)于我來(lái)說(shuō)就是如此——此外我還深信,我可以通過(guò)做自己喜愛(ài)的事,過(guò)上想要的生活。?

‘All the King’s Men’ (Best Picture, 1949)

“To find something, anything, a great truth or a lost pair of glasses, you must first believe there will be some advantage in finding it.”

“Advantage” is the basis of any entrepreneur. The road to entrepreneurship is paved with roadblocks and potholes galore. We all know that, but one thing we entrepreneurs have in common is the belief that we will find success.

We have this dream of the company that we want to build and shape. We have a vision, and we’ll work ourselves to exhaustion trying to make our dream a success, regardless of what the naysayers say (because they will say something about why you won’t succeed).

You will find that your business success will not come from any trophies or titles. It will come as a reflection of your truth. Your vision becoming a reality will be the measure of your success, and throughout this process you must stay true to who you are.

What made you become an entrepreneur in the first place? Let that serve as your true north. Being authentic is the key to success — it has been for me. That and my belief that I can make a living doing something I love doing.

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