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今后8個月,這五大趨勢值得關(guān)注

今后8個月,這五大趨勢值得關(guān)注

Verne Harnish 2017-03-29
創(chuàng)業(yè)成功離不開對未來趨勢的把握,今年這5個趨勢十分明顯。

如果你能戰(zhàn)略性地追逐當(dāng)下最聰明的想法,公司和職業(yè)生涯都會因此獲益。

模仿大自然

不在產(chǎn)品中整合自然界那些最好的創(chuàng)意,你就相當(dāng)于放棄唾手可得的金錢。仿生學(xué)如今大行其道。正如《創(chuàng)新啟示:大自然激發(fā)的靈感與創(chuàng)意》(The Shark’s Paintbrush)的作者、企業(yè)家杰伊?哈曼所說,那些有遠見的公司正在著力推出展現(xiàn)自然界創(chuàng)意的精致產(chǎn)品。其中包括模仿河馬防護汗液(無異味)的防曬油、模仿鯊魚皮抗菌性能的醫(yī)院墻面涂料等。大自然已經(jīng)為我們解決了很多問題,為什么不利用它們呢?

擁抱人工智能

不要再擔(dān)心被機器人取代了,想想怎么利用人工智能(AI)發(fā)展你的公司吧。即使是小型公司也能從線上服務(wù)得到幫助。尋找使用人工智能的供應(yīng)商,往往是獲取這種技術(shù)性價比最高的方法。例如。如果你想購買客戶關(guān)系管理軟件,就去找這個方向的供應(yīng)商。與此同時關(guān)注低成本的產(chǎn)品,比如Grid,這家公司可以為中小型企業(yè)提供人工智能驅(qū)動的網(wǎng)站,價格最低只要96美元。

加入學(xué)習(xí)圈

比起坐在傳統(tǒng)教室或利用筆記本的網(wǎng)絡(luò)課程,大多數(shù)人通過目標統(tǒng)一的學(xué)習(xí)小組可以學(xué)到更多東西。與其一個人學(xué)習(xí),不如在今年試試自主學(xué)習(xí)小組,比如Circles(circl.es)。它讓學(xué)習(xí)目標相同的一小群人相聚在私人視頻聊天室內(nèi)——把讀書俱樂部最大的優(yōu)點帶入了數(shù)字時代。

與最優(yōu)秀的人為伍

如果你想要提高水平,就要與頭腦出眾的人在一起。但普通人參加的集會里,你沒有機會碰到頂尖人士。在Genius X這個只有申請才可能加入的社交圈中,用戶需要支付10萬美元才得以參加每年三次的會議。創(chuàng)始人喬?波里什表示:“我們希望他們的投入能得到十倍的回報?!比绻袡C會投資去參加真正能幫你實現(xiàn)目標的活動,為什么要浪費錢去那些普通的團體或會議呢?

拋棄退休的想法

別再計劃職業(yè)生涯結(jié)束以后做什么了,想辦法根據(jù)自己的情況延長它。即將出版的著作Living Your Legacy的作者約翰?安德森表示:“你人生的后半段會比前半段更具意義、更有收獲、更加富足?!蹦赀^五十的人創(chuàng)建的公司比年輕人更多,其中很多都是退休后創(chuàng)立的,還有些人會回到之前的公司做兼職。如果你能找到新的途徑繼續(xù)利用你的所學(xué)并培養(yǎng)下一代,那么你的未來會更加激情四射。(財富中文網(wǎng))

譯者:嚴匡正

Your business and career will benefit if you strategically pursue the smartest of today’s ideas.

Mimic Mother Nature

If you’re not incorporating the most brilliant ideas from the natural world into what you sell, you’re leaving money on the table. Biomimicry is now going mainstream. Forward-looking companies are releasing ingenious products that mirror innovations found in nature, as entrepreneur Jay Harman, author of The Shark’s Paintbrush, points out. They range from sunscreen that replicates hippos’ protective sweat (sans the odor) to hospital wall coatings that emulate sharkskin’s antimicrobial properties. Nature has already solved many problems for us; why not take advantage of that?

Embrace Artificial Intelligence

Quit worrying about getting replaced by robots and figure out how to use artificial intelligence (AI) to grow your business. Services are coming online that can help even modest-size companies. Finding suppliers who use AI is often the most cost-effective way to get access to the technology. If you’re shopping for CRM software, for instance, look for a provider that is heading down this road. And keep an eye out for low-cost options like the Grid, which creates AI-driven websites that design themselves for small and midsize businesses, starting at $96.

Join a Learning Circle

Most of us absorb far more when seated in a circle of peers who are studying the same thing than from the rows of a traditional classroom or while poring over an online course on our laptops. Instead of going it alone, make this the year you try a self-directed learning group like Circles (at circl.es). It brings together small gatherings of people who want to learn the same thing in private videochat rooms—taking the best features of book clubs into the digital era.

Mix With the Best

Surrounding yourself with great minds is critical if you want to raise your game. But you won’t brush up against top people at the gatherings mere mortals attend. At Genius X, a by-application-only network whose participants pay $100,000 to attend three meetings a year, founder Joe Polish says, “We want them to get a 10x return on their investment.” Why waste money on mediocre groups and conferences when you can invest in one great one that will really help you achieve your goals?

Retire the Idea of Retirement

Stop planning what you’ll do when your career ends and figure out how to continue it—on your own terms. “The second half of your life can be more fulfilling, more rewarding, and richer than the first half,” says John Anderson, author of the upcoming book Living Your Legacy. People over 50 are launching more businesses than their younger peers, and many corporate types are boomeranging out of retirement and back to their former firms to work part-time. Your future will be far more exciting if you find new ways to keep building on what you have learned and nurture the next generation .

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