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實(shí)體店節(jié)節(jié)敗退 這些零售巨頭過去十年統(tǒng)統(tǒng)破產(chǎn)

實(shí)體店節(jié)節(jié)敗退 這些零售巨頭過去十年統(tǒng)統(tǒng)破產(chǎn)

Phil Wahba and John Kell 2017-12-23
即使市場(chǎng)在增長(zhǎng),不少實(shí)體店也不能避免破產(chǎn)的噩運(yùn)。

流言傳了幾周,美國(guó)運(yùn)動(dòng)用品連鎖專賣店Sports Authority終于還是遞交了破產(chǎn)申請(qǐng),成為過去十年破產(chǎn)的最大零售商之一。

申請(qǐng)破產(chǎn)時(shí),Sports Authority的資產(chǎn)高達(dá)10億美元,資產(chǎn)規(guī)模在十年間破產(chǎn)的零售商之中位列第七,排在電路城(Circuit City)、Linens & Things和General Atlantic & Pacific Tea(A&P)等零售業(yè)巨頭之后。

Sports Authority破產(chǎn)案比較耐人尋味,因?yàn)槠渌诘氖袌?chǎng)實(shí)際上在增長(zhǎng)。在美國(guó),運(yùn)動(dòng)用品的人氣一直在上升。很多美國(guó)人即使不鍛煉身體也喜歡穿運(yùn)動(dòng)衫、運(yùn)動(dòng)鞋,戴運(yùn)動(dòng)帽。

但運(yùn)動(dòng)用品的高人氣激化了市場(chǎng)競(jìng)爭(zhēng)。美國(guó)零售百貨巨頭塔吉特和科爾百貨等零售商開始出售運(yùn)動(dòng)用品加入爭(zhēng)奪戰(zhàn)。耐克和安德瑪?shù)冗\(yùn)動(dòng)用品制造商又在轉(zhuǎn)變銷售策略,越來越重視通過旗下電商平臺(tái)等渠道。加拿大瑜伽服品牌Lululemon等制造商在完全通過自家專賣店銷售。

種種因素導(dǎo)致Sports Authority難以競(jìng)爭(zhēng)。

我們整理出近些年零售業(yè)十大破產(chǎn)案,按照企業(yè)剛向法院申請(qǐng)破產(chǎn)時(shí)的資產(chǎn)規(guī)模排序。數(shù)據(jù)來自追蹤美國(guó)企業(yè)破產(chǎn)數(shù)據(jù)的網(wǎng)站BankruptcyData.com和法院文件。

1)電路城

申請(qǐng)破產(chǎn)年份:2008年

破產(chǎn)時(shí)資產(chǎn):37.5億美元

電路城曾是美國(guó)最大電子產(chǎn)品零售商。2009年,該公司尋找買家維持經(jīng)營(yíng)失敗后宣告破產(chǎn)。隨著亞馬遜等電商崛起,沃爾瑪和塔吉特之類巨頭又積極出擊,電路城未能迅速應(yīng)對(duì),靈活調(diào)整,最終轟然倒下。

2) Linens & Things

申請(qǐng)破產(chǎn)年份:2008年

破產(chǎn)時(shí)資產(chǎn):17.4億美元

Linens & Things在被私募股權(quán)公司Apollo Global Management收購(gòu)后負(fù)債形勢(shì)惡化,無力承擔(dān)債務(wù)。之前Linens & Things曾擁有570家家居用品連鎖店,年銷售額高達(dá)27億美元。申請(qǐng)破產(chǎn)后,Linens & Things轉(zhuǎn)為純線上品牌,近三年前被賣給另一家私募股權(quán)公司凱雷集團(tuán)旗下投資機(jī)構(gòu)Galaxy Brand Holdings。

3)General Atlantic & Pacific Tea (A&P)?

申請(qǐng)破產(chǎn)年份:2015年

破產(chǎn)時(shí)資產(chǎn):16億美元

2015年7月,General Atlantic & Pacific Tea (A&P)根據(jù)《美國(guó)破產(chǎn)法》第11章條款遞交破產(chǎn)申請(qǐng),也是五年內(nèi)第二次申請(qǐng)破產(chǎn)。此后,該公司將旗下多家店面賣給競(jìng)爭(zhēng)對(duì)手Acme和Stop & Shop。近幾年,A&P客戶流失,低端產(chǎn)品有沃爾瑪、好事多和塔吉特等零售巨頭競(jìng)爭(zhēng),高端領(lǐng)域又有全食超市挑戰(zhàn)。破產(chǎn)法院至今仍未就A&P破產(chǎn)案作出裁決。

4)Radio Shack

申請(qǐng)破產(chǎn)年份:2015年

破產(chǎn)時(shí)資產(chǎn):15.9億美元

隨著電子產(chǎn)品消費(fèi)者轉(zhuǎn)向網(wǎng)購(gòu)和數(shù)字技術(shù)興起,曾擁有4000家門店的RadioShack苦苦掙扎多年,最終于2016年2月申請(qǐng)破產(chǎn)。歷史長(zhǎng)達(dá)94年的“老字號(hào)”曾售出首臺(tái)面向大眾的電腦,卻以不光彩的方式黯然謝幕。2016年2月末,美國(guó)聯(lián)邦法官批準(zhǔn)了Radio Shack的破產(chǎn)方案,據(jù)此分配清算資產(chǎn),償還債權(quán)人債務(wù)。

5)百視達(dá)

申請(qǐng)破產(chǎn)年份:2010年

破產(chǎn)時(shí)資產(chǎn):15.4億美元

美國(guó)影視出租連鎖店百視達(dá)曾是美國(guó)城市商業(yè)區(qū)的常客。面對(duì)Netflix等新興的在線視頻服務(wù)供應(yīng)商,其競(jìng)爭(zhēng)之路步履維艱。2011年,百視達(dá)被衛(wèi)星廣播服務(wù)供應(yīng)商Dish Network 收購(gòu),兩年后宣布關(guān)閉剩下的300家美國(guó)門店。

6)Borders

申請(qǐng)破產(chǎn)年份:2011年

破產(chǎn)時(shí)資產(chǎn):14.2億美元

連鎖書店Borders遲遲未能適應(yīng)電子書潮流,連用戶界面友好的電商網(wǎng)站都沒搭建。這些致命的錯(cuò)誤導(dǎo)致Borders在銷售大戰(zhàn)中敗給亞馬遜,落得破產(chǎn)收?qǐng)?。相比之下,另一家零售書店Barnes & Noble表現(xiàn)較好,推出了電子書閱讀器品牌Nook,最終因紙質(zhì)書銷售回暖而獲益。

7)Sports Authority

申請(qǐng)破產(chǎn)年份:2016年

破產(chǎn)時(shí)資產(chǎn):10億美元

2006年,私募股權(quán)集團(tuán)Leonard Green & Partners以13億美元杠桿收購(gòu)將Sports Authority收入囊中。此后,Sports Authority努力重組大部分債務(wù),清理資產(chǎn)負(fù)債表,最終走上通往破產(chǎn)的道路。2016年3月,Sports Authority表示,會(huì)關(guān)閉旗下463家門店之中的140家。資產(chǎn)負(fù)債表整頓可能幫助該公司給予剩余門店亟需的投資。其競(jìng)爭(zhēng)對(duì)手Dick’s Sporting Goods也可能獲益,因?yàn)閾?jù)稱該公司有意收購(gòu)部分Sports Authority擬關(guān)閉的門店。但同年5月,因未能與債權(quán)人和貸款方達(dá)成一致,Sports Authority表示將關(guān)閉所有門店。

8)Sbarro

申請(qǐng)破產(chǎn)年份:2011年,2014年再度申請(qǐng)

破產(chǎn)時(shí)資產(chǎn):4.9億美元

2014年,Sbarro三年內(nèi)第二次遞交破產(chǎn)申請(qǐng)。在此之前,這家知名意大利快餐連鎖店飽受債務(wù)困擾,其在美國(guó)多家商場(chǎng)的門店客流量下降。同年6月,Sbarro剝離部分債務(wù)后輕裝上陣,還宣布推出讓顧客自制披薩的新業(yè)務(wù),地點(diǎn)在旗下提供再加熱披薩服務(wù)的連鎖店,這也是效法競(jìng)爭(zhēng)對(duì)手Chipotle的路數(shù)。

9)Friedman’s

申請(qǐng)破產(chǎn)年份:2008年

破產(chǎn)時(shí)資產(chǎn):4.48億美元

本世紀(jì)以來經(jīng)濟(jì)衰退導(dǎo)致中檔珠寶商Friedman’s陷入困境,客戶紛紛撤銷不是特別需要的鉆石等訂單。債權(quán)人依據(jù)《美國(guó)破產(chǎn)法》第十一章規(guī)定,對(duì)擁有455家門店的Friedman’s提請(qǐng)非自愿清算,而后強(qiáng)迫執(zhí)行破產(chǎn)程序。最終,該公司宣告破產(chǎn)。

10)Brookstone

申請(qǐng)破產(chǎn)年份:2014年

破產(chǎn)時(shí)資產(chǎn):4.07億美元

Brookstone是一家特色產(chǎn)品零售商,以出售按摩椅和旅游電子產(chǎn)品聞名。因債臺(tái)高筑,該公司于2014年申請(qǐng)破產(chǎn)保護(hù)。不過跟很多破產(chǎn)的零售業(yè)同行不同,Brookstone已經(jīng)渡過難關(guān),目前仍以連鎖店形式經(jīng)營(yíng),門店超過200家。(財(cái)富中文網(wǎng))

Sports Authority finally filed for bankruptcy after weeks of speculation and with that, the chain joined the ranks of the largest retail bankruptcies the industry has seen in the past decade.

With assets of up to $1 billion, the athletic gear retailer will land in the seventh spot in a tally led by Circuit City, Linens & Things, and General Atlantic & Pacific Tea (A&P).

The bankruptcy filing of Sports Authority is interesting because it actually participates in a growing pocket of the broader retail industry. Athletic gear popularity has increased as more Americans wear sneakers, athletic tops and t-shirts around town, not just for the purpose of working out.

But that success had led to more competition. Retailers like Target (TGT, +0.45%) and Kohl’s (KSS, +1.82%) have entered the space by moving to sell more athletic wear. Meanwhile, manufacturers like Nike (NKE, +1.16%) and Under Armour (UA) have increasingly focused on selling their gear through their own channels, including their e-commerce platforms. Other players, like Lululemon, completely sell their gear through their own store channels.

All of those factors made it difficult for Sports Authority to compete.

Here is a look at the 10 largest retail bankruptcies in recent years, as ranked by assets at time of the initial court filing. Data is from BankruptcyData.com as well as court filings.

1) Circuit City

Shoppers leave a Circuit City outlet running a store closing sale in Greensboro, North Carolina, U.S., on Sunday, Jan. 25, 2009.

Photograph by Jim R. Bounds — Bloomberg via Getty Images

Year: 2008

Assets: $3.75 billion

Circuit City, once the top U.S. electronics retailer, went out of business in 2009 after failing to find a buyer that would keep it going. The company was ultimately felled by its inability to respond as quickly and deftly to the rise of online retailers like Amazon.com (AMZN, +0.19%) and aggressive incursions by mass merchants like Walmart (WMT, -0.24%) and Target (TGT, +0.45%).

2) Linens & Things

Customers walk away after shopping at the going-out-of-business sale at Linens 'N Things November 21, 2008 in Miami, Florida.

Photograph by Joe Raedle — Getty Images

Year: 2008

Assets: $1.74 billion

The 570-store housewares chain went under after private equity firm Apollo Global Management (AGM, -4.22%) saddled it with more debt than it could handle. Linens & Things, which at one point had annual sales of $2.7 billion, later came back to life as an online only brand. And nearly two years ago, it was sold to Galaxy Brand Holdings, an investment vehicle owned by private equity firm The Carlyle Group (CG, +1.84%).

3) General Atlantic & Pacific Tea (A&P)??

A&P Supermarket, is shown at 230 Saw Mill River Road, Yorktown Heights, N.Y., Dec. 10, 2010. A&P is expected to file for bankruptcy.

Photograph by Bloomberg/Getty Images

Year: 2015

Assets: $1.6 billion

The supermarket chain recently filed for Chapter 11 protection for the second time in five years and sold the bulk of its stores to rivals Acme and Stop & Shop. The grocer was hurt in recent years by companies like Walmart, Costco (COST, +1.02%) and Target stealing consumers on the lower end of the price spectrum, and Whole Foods (WFM, +0.00%) on the higher end. The A&P case is still making its way through bankruptcy court.

4) Radio Shack

A RadioShack store in 2015, the last time the company filed for bankruptcy protection.

Photograph by Joe Raedle — Getty Images

Year: 2015

Assets: $1.59 billion

After struggling for years as electronics shoppers shifted online and digital technology emerged, the 4,000-store RadioShack filed for bankruptcy on February, marking an ignominious end for a94-year-old retailer that had sold the first mass-market computer. Last week, a federal judge signed off on Radio Shack’s Chapter 11 plan, which distributes proceeds from the company’s liquidation to creditors.

5) Blockbuster

Photograph by David Friedman — Getty Images

Year: 2010

Assets: $1.54 billion

Blockbuster, once a fixture in America’s shopping and strip malls, struggled to compete with the emergence of Netflix (NFLX, +1.82%)and other video-on-demand services. Blockbuster was bought by Dish Network (DISH, -0.78%) in 2011, but two years later the video-rental company said it close its remaining 300 U.S. stores.

6) Borders??

UNITED KINGDOM - FEBRUARY 25: Customers browse in a Borders bookstore in a mall on Liverpool Road in the borough of Islington, London, U.K., Saturday, February 25, 2006. Photographer Adrian Brown/Bloomberg News (Photo by Adrian Brown/Bloomberg via Getty Images)

Photograph by Adrian Brown — Bloomberg via Getty Images

Year: 2011

Assets: $1.42 billion

The Borders bookstore chain was slow to adapt to the e-books phenomenon — or even to build a user-friendly e-commerce site — fatal mistakes that saw it lose sales to Amazon (AMZN, +0.19%) and ultimately led to its collapse. Barnes & Noble (BKS, -1.87%) fared better, launching the Nook and eventually benefiting from the revival of print book sales.

7) Sports Authority??

Photograph by Karen Desjardin — Moment Editorial/Getty Images

Year: 2016

Assets: $1 billion

Owned by private equity group Leonard Green & Partners after a leveraged buyout for $1.3 billion in 2006, the company is entering bankruptcy in a bid to held shed much of its debt and clean up its balance sheet. It will close about 140 of its 463 stores, a move that will likely help rival Dick’s Sporting Goods. It could also help Dick’s open new locations in underserved markets. Dick’s reportedly is interested in buying some stores in bankruptcy court. Meanwhile, a cleaner balance sheet could help Sports Authority make much-needed investments in the company’s remaining stores.

8) Sbarro

Photograph by Alex Wong — Getty Images

Year: 2011 and again in 2014

Assets: $490 million

The food-court fixture filed for bankruptcy protection in 2014 for the second time in three years after choking under too much debt and declining traffic at many U.S. malls. That June, Sbarro re-emerged with a smaller debt load and a plan to let customers make their own pizzas at a chain known for reheating pizza, taking a page out of Chipotle’s (CMG, +0.71%) playbook.

9) Friedman's

Photograph by Yves Herman — Reuters

Year: 2008

Assets: $448 million

The recession was a hard time for mid-tier jewelers, with consumers pulling back on items they didn’t really need (i.e., diamonds). Friedman’s, which had 455 stores, was hit by an involuntary Chapter 7 liquidation filing at force, later changed to a Chapter 11 proceeding. But ultimately, Friedman’s went out of business.

10) Brookstone

A Brookstone store is seen at Rockefeller Center in New York City.

Photograph by Mario Tama — Getty Images

Year: 2014

Assets: $407 million

Brookstone, the specialty retailer famous for massage chairs and travel electronics, filed for bankruptcy protection in early 2014, hurt by high debt. But unlike many of its bankrupt retail peers, the company has pulled through and continues to operate as a chain with over 200 stores.

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