????金球獎(jiǎng)?lì)C獎(jiǎng)典禮給了我們這些信息：蒂娜?菲和艾米?波勒這兩個(gè)人的搭檔主持不只是曇花一現(xiàn)的精彩；《為奴十二載》（12 Years a Slave）和《美國(guó)騙局》（American Hustle）是有最可能摘得奧斯卡桂冠的影片；另外，許許多多的明星演員即使拼了老命，也無(wú)法在舞臺(tái)上做好即興演出。

????周日晚上的金球獎(jiǎng)?lì)C獎(jiǎng)典禮不只具有高度的娛樂(lè)性，可以作為T(mén)witter上的談資；對(duì)于商業(yè)人士來(lái)說(shuō)，它還是一堂堂精彩的表演課。下面是大家可以從中學(xué)到的三點(diǎn)：

????1. 隨時(shí)作好準(zhǔn)備。我一直仰慕杰奎琳?貝塞特的美貌和才華，然而在得知榮獲金球獎(jiǎng)最佳女配角獎(jiǎng)后，她的致辭簡(jiǎn)直是一團(tuán)糟。我們從這位69歲的英國(guó)女演員身上看到：如果不提前做好準(zhǔn)備，局面會(huì)有多么糟糕。我們?cè)谶@方面不能找任何借口，即使你覺(jué)得走上舞臺(tái)的機(jī)會(huì)很小，也該做好準(zhǔn)備。轉(zhuǎn)化到工作中就是這樣：不要以為即將召開(kāi)的會(huì)議跟你沒(méi)有任何關(guān)系，你不用扮演任何角色——做好發(fā)表意見(jiàn)的準(zhǔn)備吧。每一場(chǎng)會(huì)議，甚至是社交活動(dòng)，都需要一定程度的準(zhǔn)備?；氐奖热氐睦又?，她因?yàn)樵谟?guó)廣播公司（BBC）的電視劇《邊緣之舞》（Dancing on the Edge）中的精彩表現(xiàn)而獲獎(jiǎng)。得知獲獎(jiǎng)時(shí)，她其實(shí)可以先喝杯酒鎮(zhèn)定一下。這樣，別人為她倒酒時(shí)，她就可以編好在舞臺(tái)上要說(shuō)的話，說(shuō)完之后再給出一個(gè)光芒四射的微笑，這樣整體效果就會(huì)很好。如果遇到相同情況，你也可以使用這一招。

????2. 注意聚光燈的指向。得知因?yàn)椤睹绹?guó)騙局》而獲得劇情/音樂(lè)/喜劇類(lèi)最佳女配角獎(jiǎng)時(shí)，詹妮弗?勞倫斯也表現(xiàn)得十分驚訝。但與比塞特不同，她很快恢復(fù)了鎮(zhèn)定。現(xiàn)年23歲的勞倫斯很有禮貌地提到了比她經(jīng)驗(yàn)更豐富的女演員海倫?米倫和潔西卡?蘭芝。她提到誰(shuí)的名字，鏡頭就會(huì)對(duì)準(zhǔn)誰(shuí)，于是我們看到海倫?米倫神采奕奕的樣子，而潔西卡?蘭芝則表現(xiàn)得有點(diǎn)冷淡。蘭芝讓我想到了公司里的一種人，他們?cè)趫F(tuán)隊(duì)成員說(shuō)話時(shí)，總表現(xiàn)出一副冷淡、不感興趣的樣子。這些人要么是真的覺(jué)得厭煩，要么是以為沒(méi)有人會(huì)看他們，或者兩者兼而有之。當(dāng)然，我們最好還是向海倫?米倫學(xué)習(xí)。要記得：你永遠(yuǎn)都在舞臺(tái)上。

????3. 有機(jī)會(huì)就要好好抓住。在我的故鄉(xiāng)堪薩斯城，長(zhǎng)輩們總是教導(dǎo)我們：有機(jī)會(huì)就要好好抓住。我不明白，為什么越來(lái)越多的演員不再聽(tīng)從這個(gè)勸告。每年的頒獎(jiǎng)晚會(huì)上，明星們一個(gè)個(gè)地站上獎(jiǎng)臺(tái)，費(fèi)力地回憶一個(gè)個(gè)曾幫助他們走向世界并成名的人的名字——實(shí)際上，觀眾中很少有人知道，也絲毫不關(guān)心這里面都有誰(shuí)。這些“贏家”們?cè)谥罗o這一問(wèn)題上卻“失敗”了。不可避免地，他們總會(huì)忘記某些重要的人的名字；他們也喪失了一個(gè)很好的說(shuō)話機(jī)會(huì)。在這點(diǎn)上，博諾的做法才是最好的。博諾和他的樂(lè)隊(duì)U2因?yàn)楦枨镀椒驳膼?ài)》（Ordinary Love）而獲獎(jiǎng)，這首歌是他們?yōu)殡娪啊堵吕郝杂陕贰罚∕andela: Long Walk to Freedom）創(chuàng)作的。博諾在致辭中說(shuō)勸人們都去看看這部電影。馬修?麥康納的致辭也不錯(cuò)，他因?yàn)樵凇哆_(dá)拉斯買(mǎi)家俱樂(lè)部》（Dallas Buyers Club）中的表演而獲得了劇情類(lèi)最佳男主角獎(jiǎng)。公司里的情況則是這樣：演示剛開(kāi)始時(shí)，許多發(fā)言人都會(huì)把時(shí)間浪費(fèi)在組織結(jié)構(gòu)圖上——這當(dāng)然讓人犯困，因?yàn)檫@個(gè)時(shí)候抓住聽(tīng)眾的注意力才是最最關(guān)鍵的！我的意見(jiàn)是，如果不能確定某樣圖表或數(shù)據(jù)能讓觀眾產(chǎn)生購(gòu)買(mǎi)產(chǎn)品的欲望，就把它去掉吧。把這些全都去掉，只留下有用的東西，說(shuō)完就立即鞠躬下臺(tái)！

????瑪麗?希維蘿是一名行政溝通教練，她為包括摩根士丹利投資公司，默克公司（，美國(guó)運(yùn)通，美國(guó)國(guó)際集團(tuán)和美國(guó)大都會(huì)人壽保險(xiǎn)公司在內(nèi)的許多企業(yè)和非營(yíng)利組織提供服務(wù)。（財(cái)富中文網(wǎng)）

????譯者：朱毓芬/汪皓??

????The Golden Globe Awards showed us that co-hosts Tina Fey and Amy Poehler are not just one-hit wonders, that 12 Years a Slave and American Hustle are best bets for Oscars, and that too many star performers cannot, for the life of them, ad-lib on stage.

????What we saw on Sunday night was not just highly entertaining and thoroughly Tweetable; it was packed with performance lessons for everyone in business. Here are three:

????1. Always prepare. Jacqueline Bisset, whom I've admired for her beauty and talent, was downright disoriented in her acceptance speech for Best Supporting Actress. The 69-year-old British actress showed us how awful it can be when you fail to prepare. No excuses, even if you think your chances of reaching the stage are remote. Here's how this translates to business: Don't assume you'll have no role to play in an upcoming meeting. Be ready to be called on. Every meeting, including social events, merits some degree of prep work. Back to Bisset, who won her Globe for her performance in the BBC's Dancing on the Edge: Maybe she decided to have a drink. While they poured, she should have had scrawled a few lines to say on stage, then smiled her radiant smile and all would have been good. That works for you too.

????2. Recognize your spotlight. Jennifer Lawrence also seemed surprised to win the Best Supporting Actress award in the film category, for American Hustle. But unlike Bisset, she pulled herself together. The 23-year-old Lawrence graciously pointed out the more seasoned actors she was up against. As she named them, the cameras focused on Helen Mirren, who appeared sanguine, and then Jessica Lange, who looked sour. Lange made me think of corporate presenters who look uninterested as a team partner speaks. They're either bored and/or assume that no one is looking at them. Better to model Ms. Mirren. You are always on stage.

????3. Make hay while the sun shines. Back in Kansas City, my hometown, that's the way they told us to make the most of the spotlight. I don't understand why more actors don't follow this advice. Every year at award shows, stars get up, one after another, and struggle to remember everyone who has had something to do with bringing them into the world and making them famous--while few in the audience know or care about the people they mention. These "winners" can't win. They inevitably forget someone important. They also miss opportunity. Better to do as Bono did: He and his band, U2, won a Globe for Ordinary Love, the song they wrote for Mandela: Long Walk to Freedom. In his speech, Bono worked on persuading people to want to see the movie. Matthew McConaughey also scored, accepting the Best Actor in a Drama award for Dallas Buyers Club. Here's the corporate case: Too many business presenters waste time showing org charts—a sure snooze that typically comes at the start of a presentation when capturing attention is most critical. I say, park that unless it's sure to make me want to buy what you're selling.

????Do all this and then take a bow!

????Mary Civiello is an executive communications coach. She works with leaders at companies and not-for-profits including Morgan Stanley (MS), Merck (MRK), American Express (AXP), AIG (AIG) and MetLife (MET).