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專欄 - 蘋果2_0

iPad泄密案:賄賂、盜竊和鐵窗

 Philip Elmer-DeWitt 2011年06月21日

蘋果(Apple)公司內(nèi)部流傳著一個(gè)老笑話,那就是史蒂夫·喬布斯周圍是一片“現(xiàn)實(shí)扭曲力場”:你離他太近的話,就會(huì)相信他所說的話。蘋果的數(shù)百萬用戶中已經(jīng)有不少成了該公司的“信徒”,而很多蘋果投資者也賺得盆滿缽滿。不過,Elmer-DeWitt認(rèn)為,在報(bào)道蘋果公司時(shí)有點(diǎn)懷疑精神不是壞事。聽他的應(yīng)該沒錯(cuò)。要知道,他自從1982年就開始報(bào)道蘋果、觀察史蒂夫·喬布斯經(jīng)營該公司。
因竊取蘋果機(jī)密,3名被告被判處有期徒刑并被處以罰金。

邁拓生產(chǎn)的iPad 2保護(hù)套,圖片來源:阿里巴巴

????去年12月,當(dāng)iPad 1作為圣誕禮物大賣特賣,而iPad 2還只是個(gè)“傳說”之時(shí),互聯(lián)網(wǎng)上出現(xiàn)了數(shù)款彩色iPad硅膠外套,但它們與iPad 1并不匹配。首先,這些保護(hù)套的后部有個(gè)洞,看起來應(yīng)該與后置式攝像頭相匹配。

????這是騙局、猜測、還是一次未經(jīng)授權(quán)的泄密?當(dāng)時(shí)并沒有人能確定。

????如今,一切真相大白。上周二,中國一家法院宣布,因合謀竊取蘋果(Apple)iPad 2的設(shè)計(jì)機(jī)密,3名被告被判處有期徒刑并被處以罰金。中國一家微博網(wǎng)站發(fā)布了法院的正式報(bào)告,整個(gè)案件具體如下:

????? 深圳邁拓電子有限公司(MacTop Electronics Co.)總經(jīng)理肖承松以2萬元人民幣(約3,000美元)和折扣價(jià)購買邁拓公司產(chǎn)品為條件,向鴻海集團(tuán)(Hon Hai)前員工侯鵬娜套取蘋果iPad 2相關(guān)信息,而鴻海集團(tuán)正是蘋果iPad產(chǎn)品的代工廠商。

????? 侯鵬娜隨后找到鴻海集團(tuán)研發(fā)部工作人員林克誠。通過賄賂后者,侯鵬娜從林克誠手中獲得了iPad 2后殼的數(shù)碼圖片。

????? 邁拓公司取得了數(shù)碼圖片,然后利用其中參數(shù)制造出多款彩色iPad 2硅膠保護(hù)套。

????? 為了向批發(fā)商推銷,邁拓公司將保護(hù)套圖片放上了中國B2B網(wǎng)站阿里巴巴。多位美國博主注意到此事,很快蘋果也知曉了此事。此后,圖片被刪除,而調(diào)查工作也隨即展開。

????法院宣判如下:肖承松被判處有期徒刑一年零六個(gè)月并被處罰金15萬元(23,000美元);林克誠被判處有期徒刑一年零兩個(gè)月并被處罰金10萬元(15,000美元);侯鵬娜被判處有期徒刑一年并被處罰金3萬元(4,600美元)。

????譯者:項(xiàng)航

????In early December, when the original iPad was a hot-selling Christmas gift and the iPad 2 was still a rumor, there appeared on the Internet colorful images of silicone iPad cases that didn't fit the current model. For one thing, they each had a hole in the back that could accommodate a rear-facing camera.

????Was it a hoax, a guess or an unauthorized leak? At the time, nobody knew for sure.

????Now we know. On Tuesday, a Chinese court announced that it had fined and sentenced three people to prison for conspiring to steal Apple's (AAPL) secret iPad 2 design. According to the official court report issued through a Chinese microblogging service, this how the deal went down:

????? Xiao Chengsong, general manager of Shenzhen MacTop Electronics Co., offered 20,000 yuan (about $3,000), plus discounts on MacTop products, to Hou Pengna, a former employee at Hon Hai, which builds iPads for Apple, for information about the new model.

????? Ms. Hon then paid Lin Kecheng, who worked in Hon Hai's research and development department, for digital images of the iPad 2's back cover.

????? The images made their way back to MacTop Electronics, which used the specs to produce silicone covers in a rainbow of colorful designs.

????? The covers were advertised to wholesalers on Alibaba.com, a Chinese business-to-business site, where they were spotted by bloggers in the U.S. and, shortly thereafter, by Apple. The images were removed and an investigation begun.

????For their trouble, Xiao was sentenced to 18 months in prison and fined 150,000 yuan ($23,000), Mr. Lin was sentenced to 14 months and fined 100,000 yuan ($15,000), and Ms. Hou was sentenced to a year in prison and fined 30,000 yuan ($4,600).

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