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專欄 - 蘋果2_0

名人裸照事件是蘋果的錯嗎?

Philip Elmer-DeWitt 2014年09月05日

蘋果(Apple)公司內(nèi)部流傳著一個老笑話,那就是史蒂夫·喬布斯周圍是一片“現(xiàn)實扭曲力場”:你離他太近的話,就會相信他所說的話。蘋果的數(shù)百萬用戶中已經(jīng)有不少成了該公司的“信徒”,而很多蘋果投資者也賺得盆滿缽滿。不過,Elmer-DeWitt認為,在報道蘋果公司時有點懷疑精神不是壞事。聽他的應(yīng)該沒錯。要知道,他自從1982年就開始報道蘋果、觀察史蒂夫·喬布斯經(jīng)營該公司。
蘋果應(yīng)當對iCloud上發(fā)生的這一切負多大責(zé)任?不僅是對這些好萊塢名流,還對所有那些不夠聰明,將密碼泄露給來路不明的陌生電子郵件的用戶。這取決于你如何定義“漏洞”和“保護”。

資料圖:裸照被流出的好萊塢女星詹妮弗?勞倫斯

????讓蘋果(Apple)十分沮喪的是,iCloud名流裸照泄露事件就像長了超模的長腿一樣傳得飛快。

????科技記者正在從交易這些照片的“瘋狂地沉迷于名流裸照和色情報復(fù)的亞文化群”中尋找蛛絲馬跡。英國小報正在積極地探尋“始作俑者”,即發(fā)布這些照片的黑客。而與倫敦新聞界類似的網(wǎng)絡(luò)界,也在炮制各種能夠歸為“蘋果安全問題”的報道——無論它們到底有多不相干。最新的一篇相關(guān)報道來自明星八卦網(wǎng)站Gawker:《伊娃?朗格利亞稱蘋果“追星族”員工盜竊了她的個人信息?!罚‥va Longoria Says Star-Struck Apple Employees Stole Her Information)

????與此同時,蘋果在周二發(fā)布了一篇字斟句酌的媒體公告。隱私專家們對其進行了仔細審讀,試圖從字里行間找出蘋果干了卻沒公之于眾的事。

????公告的節(jié)選內(nèi)容如下:

????“在經(jīng)歷了40多個小時的調(diào)查后,我們發(fā)現(xiàn),在這次針對性地破解用戶名、密碼和安全問題的攻擊中,某些明星的賬戶被黑客盜用……目前調(diào)查過的此次受影響的賬戶,無一是因為iCloud或Find my iPhone等蘋果系統(tǒng)的漏洞所致……為了保護用戶免受類似的攻擊,我們建議所有用戶設(shè)置高強度密碼,并激活兩步驗證功能?!保ㄎ业闹攸c)

????文中的“漏洞”這個詞用得很有藝術(shù)性。如果你將詹妮弗?勞倫斯用來儲存照片的iCloud賬戶看作上鎖的保險箱,那么就是有人用鑰匙(她的用戶名和密碼)直接闖了進去。他們沒有對電腦做類似于大錘破墻或是從天花板吊下來之類的舉動。

????從Unix安全領(lǐng)域的專業(yè)術(shù)語來看,蘋果公司的聲明等于是說:勞倫斯的賬戶被黑客破解了,這不關(guān)蘋果的事。

????“保護”也有一些站不住腳。盡管蘋果推薦用戶激活兩步驗證功能,但并未就此做出硬性規(guī)定,而且安裝相關(guān)工具也并不方便。此外,蘋果還傳達了關(guān)于iCloud和互聯(lián)網(wǎng)的錯誤信息:這是一個危險的地方,充滿了討厭的人。

????此外,我們也不能完全肯定兩步驗證能否防止那些R級和X級的自拍照流出。網(wǎng)絡(luò)的陰暗角落中,滿是擁有警用級別的黑客工具的人,只要他們拿到了iCloud用戶名和密碼,就能下載任何人的照片流。

????問題的關(guān)鍵在于,蘋果應(yīng)當對iCloud上發(fā)生的這一切負多大責(zé)任——不僅是對這些好萊塢名流,還對所有那些不夠聰明,將密碼泄露給來路不明的陌生電子郵件的用戶。

????不論是巧合還是有意,這一事件可能會讓蘋果面臨最糟糕的時刻——馬上蘋果就將舉行大型的媒體發(fā)布會,屆時或許將推出新的支付系統(tǒng),但這得建立在顧客相信公司能夠保證他們財物安全的基礎(chǔ)上。

????看看iCloud名流裸照泄露事件中的反對者怎么說吧,這一段來自《每日郵報》(Daily Mail):“公眾擔(dān)憂的是自己隱私遭竊的事件被如此輕描淡寫地帶過了。這讓人們感到恐懼:擁有數(shù)百萬用戶的iCloud對任何人而言,都不是一個儲存敏感信息的安全之處?!?/p>

????周三收盤時,蘋果的股價為98.94美元,較之周二的最高價103.30美元下跌了4.36美元。(財富中文網(wǎng))

????譯者:嚴匡正

????Much to Apple’s dismay, the nude-celebs-on-the-iCloud story has legs like a supermodel.

????Tech reporters are filing dispatches from the “crazy, obsessive subculture of celebrity nudes and revenge porn” where such photos are exchanged. British tabloids are in hot pursuit of “Original Guy,” the hacker who took credit for posting the current crop. And the Web equivalent of Fleet Street is trotting out any story — no matter how irrelevant — that can be filed under the “Apple security” slug. The latest from Gawker: Eva Longoria Says Star-Struck Apple Employees Stole Her Information.

????Meanwhile, the carefully crafted media advisory Apple issued Tuesday is being scrutinized by privacy experts for what it did and didn’t say.

????The operative bits:

????After more than 40 hours of investigation, we have discovered that certain celebrity accounts were compromised by a very targeted attack on user names, passwords and security questions… None of the cases we have investigated has resulted from any breach in any of Apple’s systems including iCloud or Find my iPhone… To protect against this type of attack, we advise all users to always use a strong password and enable two-step verification.” (emphases mine)

????“Breach” in this context is a term of art. If you think of the iCloud account where Jennifer Lawrence stored her photos as a locked vault, someone got into it with the key (her login and password). They didn’t do the computer equivalent of sledgehammering through a wall or dropping in through the ceiling panels.

????What the company saying, in the technical language of Unix security, is that Lawrence got hacked, not Apple.

????“Protect” is also a little squishy. While Apple’s two-step verification is recommended, it’s not required, not that easy to install and from Apple’s point of view sends the wrong message about iCloud and the Internet: That it’s a dangerous place full of unsavory people.

????Moreover, it’s not at all clear that two-step verification would have kept those R- and X-rated selfies from getting out. The dark corners of the Web are filled with guys with police-grade hacking tools who can, given an iCloud login and password, download just about anybody’s photo stream.

????The issue, at heart, is to what extent Apple is responsible for everything that happens on iCloud — not just to Hollywood celebrities, but to any user foolish enough to offer up their passwords to unsolicited e-mails from people they don’t know.

????By accident or design, the issue has come to a head at the worst possible time for Apple — a week before a major media event at which Apple is expected to unveil a new payment system that depends on customers trusting the company to keep their money safe.

????“Worringly for the general public,” reads the kicker in typical nude-celebs-on-iCloud story, this one in the Daily Mail, “is how simple the posters make their privacy theft seem — and raises the frightening prospect that Apple’s iCloud used by millions is not safe for anyone to store sensitive information on.”

????Apple shares closed Wednesday at $98.94, down $4.36 (4.22%) following Tuesday’s all-time high of $103.30.

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