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鈴盛公司

公司收入：不詳

公司總部：加州圣馬特奧市

所屬行業(yè)：電信業(yè)

成立時(shí)間：2003年

員工人數(shù)：300

????2003年，當(dāng)弗拉德?史姆尼斯成立互聯(lián)網(wǎng)電話系統(tǒng)鈴盛公司（RingCentra）時(shí)，人們提到“云”這個(gè)字眼兒時(shí)，更多想到的是“雨”，而不是計(jì)算機(jī)運(yùn)算。史姆尼斯相信，借鑒財(cái)務(wù)軟件行業(yè)Netsuite公司和客戶關(guān)系管理（CRM）行業(yè)Salesforce.com網(wǎng)站的做法，通過實(shí)現(xiàn)互聯(lián)網(wǎng)電話服務(wù)的流媒體化，他有能力戰(zhàn)勝傳統(tǒng)的電話系統(tǒng)供應(yīng)商。他回憶道：“我覺得，正確的解決方案是把電話系統(tǒng)納入云中。拋棄電話間或軟件許可證之類的東西，把它當(dāng)作服務(wù)來(lái)提供就可以了?！爆F(xiàn)在，基于云計(jì)算的電話服務(wù)領(lǐng)域市場(chǎng)相當(dāng)擁擠，鈴盛公司的競(jìng)爭(zhēng)對(duì)手不僅包括小公司8X8，還包括行業(yè)巨頭威瑞森（Verizon）、阿爾卡特（Alcatel）和朗訊公司（Lucent）等。但是，史姆尼斯憑借精準(zhǔn)定位已經(jīng)在電訊細(xì)分市場(chǎng)占據(jù)一席之地：提供流化服務(wù)一攬子解決方案，重點(diǎn)鎖定員工人數(shù)不足200的企業(yè)客戶。目前，公司號(hào)稱擁有20萬(wàn)個(gè)企業(yè)客戶，并已與美國(guó)電話電報(bào)公司（AT&T）簽約，轉(zhuǎn)售后者的服務(wù)。市場(chǎng)研究機(jī)構(gòu)Infonetics公司的電信分析師黛安?邁爾斯說(shuō)：“鈴盛公司很清楚自己的潛在客戶是誰(shuí)，并且在保持簡(jiǎn)單運(yùn)作方面做的很好?！?/p>

????——理查德?麥吉爾?墨菲

????（翻譯 喬樹靜）

RingCentral

Revenue: Not available

Headquarters: San Mateo, Calif.

Industry: Telecommunications

Founded: 2003

Employees: 300

????When Vlad Shmunis launched Internet telephony startup RingCentral back in 2003, the word "cloud" was more commonly associated with rain than with computing. Taking a page from NetSuite in the accounting software space and Salesforce.com in CRM, Shmunis bet that he could beat traditional telecom providers by streaming phone service over the Internet. "I felt the right solution was to take telephony into the cloud," Shmunis recalls. "Forget the box, forget the software license, just deliver it as a service." Today RingCentral competes in a fairly crowded market for cloud-based telephony, including smaller players like 8X8 as well as Goliaths like Verizon, Alcatel and Lucent. But Shmunis has carved out a distinct niche in the telecom market, offering streamlined service packages aimed mostly at business customers with fewer than 200 employees. Today the company boasts about 200,000 business customers and has signed up AT&T to resell its services. "RingCentral knows who its market is and has done a good job of keeping it simple," says Diane Myers, a telecom analyst at market research firm Infonetics.

????--R.M.M.