入學(xué)申請量持續(xù)下滑,沃頓商學(xué)院高層地震
????著名入學(xué)咨詢公司mbaMission的創(chuàng)始人杰瑞米?施恩瓦爾德說:“究其根源,安庫爾辭職是因為一些她無法解決的更大的問題。沃頓商學(xué)院受到諸多因素的影響,有的非常明顯,而有些則較為微妙。比如,明顯的因素包括,哥倫比亞與芝加哥的品牌實力在過去十年大幅提升。這兩所學(xué)校為畢業(yè)生提供的機會與沃頓商學(xué)院基本相當(dāng)——所以,許多申請者就會選擇他們更喜歡的城市,紐約和芝加哥自然會得到更多青睞?!?/p> ????施恩瓦爾德說:“而微妙的因素自然是‘華爾街的風(fēng)光不再’,還有哈佛商學(xué)院和斯坦福創(chuàng)造了更多吸引媒體關(guān)注的初創(chuàng)公司。盡管如此,《華爾街日報》的文章還是讓沃頓的校友們很是不滿,同時為管理層敲響了警鐘……現(xiàn)在,艱苦的工作才剛剛開始?!保ㄘ敻恢形木W(wǎng)) ????譯者:劉進龍/汪皓? |
????"The bottom line is that Ankur is taking the fall for a lot of macro issues that she can do nothing about," said Jeremy Shinewald, founder of mbaMission, a leading admissions consulting firm. "Wharton is being affected by so many factors, some significant and others subtle. For example, on the significant side, Columbia and Chicago's brand strengths have improved tremendously in the last decade. The opportunities available upon graduation are now basically the same as those at Wharton -- so some applicants are just choosing the city they like more and New York and Chicago are winning that battle. ????"On the subtler side," added Shinewald, "Of course, there is the 'fall of Wall Street story' and the fact that HBS and Stanford are creating more headline-grabbing start-ups. All of that said, the Journal article really upset alumni and set off alarms with the administration.... Now, the hard work begins."? |
-
熱讀文章
-
熱門視頻