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When digital marketing campaigns actually work
Calvin Jones, Damian Ryan 2010-10-12 01:39What do you get for your digital-marketing dollars?Figuring how much revenue or brand value companies are generating from their investments in digital...
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6 ways to be happier at work
財(cái)富中文網(wǎng) 2009-08-05 05:25This is no time to wallow in negativity. New brain science reveals why staying positive is your best defense against career stagnation.By Anne FisherW...
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Did the recession actually end?
Nin-Hai Tseng 2010-08-12 01:37The National Bureau of Economic Research is known to be slow at declaring the starts and stops of a recession, but it looks as if it might have been r...
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5 ways to cut work stress
財(cái)富中文網(wǎng) 2009-10-10 05:22Feeling overworked and overwhelmed? These simple strategies can help you reduce the strain - and they don't cost a thing.By Anne FisherDear Annie: I f...
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Pay for the marketing that works
財(cái)富中文網(wǎng) 2009-08-05 01:38Tough times force an online retailer to reshape his marketing plan.By James Bullock, as told to Malika Zouhali-Worrall(Fortune Small Business) -- In M...
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Nissan's new marketing Leaf
Doron Levin 2010-10-28 07:34Nissan Motor's new electric car, the Leaf, has a much more critical -- and less obvious -- mission than to enhance the cause of gasoline-free driving....
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Out of work 6 months. Now what?
財(cái)富中文網(wǎng) 2009-04-15 05:28If you've been unemployed for half a year in this market, should you just take any job you're offered? Rewrite your resume? Enjoy the break?By Anne Fi...
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When a staffer switches genders
財(cái)富中文網(wǎng) 2009-05-04 05:52Coping with major changes can flummox a workplace, but you can protect your bottom line and your employees by promoting tolerance and respect.By Malik...
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What works on TV won’t work online forever
財(cái)富中文網(wǎng) 2009-08-11 06:01By Keith RichmanIt has become fashionable to claim that it is impossible to profitably produce original video content for the web. After all, many hig...
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How to get what you want at work
Anne Fisher 2011-01-28 01:56Dear Annie: I am in kind of an awkward situation. I was out of work for about eight months, after having been laid off by a large commercial bank. I w...
