醫(yī)療器械制造商美敦力(Medtronic)的高管表示,該公司非??春蒙墒饺斯ぶ悄艿膽?yīng)用前景,因此公司要求每個(gè)部門研究如何利用這項(xiàng)技術(shù)提高生產(chǎn)率,或者改善患者的治療效果。
美敦力高級(jí)副總裁兼首席技術(shù)與創(chuàng)新官肯·華盛頓表示,迄今為止,該公司共收到200多項(xiàng)創(chuàng)意,其中多項(xiàng)創(chuàng)意已經(jīng)獲得了首輪內(nèi)部融資。廣泛收集各種想法,對(duì)于公司的文化創(chuàng)造也至關(guān)重要。美敦力希望生成式人工智能成為每個(gè)人工作的重要組成部分。華盛頓表示,如果只有少數(shù)幾個(gè)人工智能專家有能力為公司開(kāi)發(fā)解決方案,這算不上成功。
在《財(cái)富》雜志與埃森哲(Accenture)聯(lián)合舉辦的人工智能頭腦風(fēng)暴虛擬討論會(huì)上,華盛頓在發(fā)言時(shí)表示:“我們每年服務(wù)7,400多萬(wàn)名患者。這相當(dāng)于每秒鐘有兩名患者會(huì)用到這項(xiàng)新技術(shù)。”
美敦力已經(jīng)向員工提供的生成式人工智能技術(shù)包括微軟(Microsoft)365 Copilot和ChatGPT的內(nèi)部版本MedtronicGPT聊天機(jī)器人。除了針對(duì)員工的生產(chǎn)力工具以外,美敦力還優(yōu)先開(kāi)展有助于改善患者治療結(jié)果的人工智能投資,包括在結(jié)腸鏡檢查時(shí),使用人工智能提升解讀醫(yī)學(xué)掃描結(jié)果以發(fā)現(xiàn)息肉的能力,或者減少心臟監(jiān)測(cè)器的誤報(bào)等。
華盛頓表示:“這些結(jié)果得益于人工智能在醫(yī)療手段和醫(yī)療器械方面的應(yīng)用,可以改變患者的治療結(jié)果,改善患者和臨床醫(yī)生的生活質(zhì)量。而且我們才剛剛起步?!?/p>
埃森哲估計(jì),有90%的公司正在探索生成式人工智能或人工智能能力,但其中只有不到三分之一的公司所培養(yǎng)的能力,為它們的成功奠定了基礎(chǔ),例如美敦力創(chuàng)建的人工智能卓越中心,或者以結(jié)構(gòu)化的方式開(kāi)發(fā)用例等。埃森哲集團(tuán)首席策略官穆齊特·阿什拉夫也在虛擬討論會(huì)上發(fā)表了演講。他表示,只有不到20%的公司在人工智能領(lǐng)域的投資,正在接近它們希望實(shí)現(xiàn)的目標(biāo)價(jià)值。
阿什拉夫說(shuō)道:“當(dāng)前普遍的做法更像是拿著錘子找釘子。人們思考的問(wèn)題是:‘人工智能能為我做些什么?’然后去尋找一系列不同的用例?!?/p>
加州政府正在使用人工智能,改善員工的工作流程,同時(shí)改善該州近4,000萬(wàn)居民的生活。例如,加州機(jī)動(dòng)車管理局使用人工智能驅(qū)動(dòng)的聊天機(jī)器人分類處理用戶請(qǐng)求;加州政府與加州大學(xué)圣迭戈分校(University of California, San Diego)合作開(kāi)發(fā)的一個(gè)項(xiàng)目訓(xùn)練人工智能,以檢測(cè)煙霧和幫助預(yù)防森林火災(zāi)。
加州首席信息官、加州科技部主任利阿納·貝利-克利明思表示:“我們?cè)谠u(píng)估任何技術(shù)時(shí),不僅要看它能帶來(lái)的經(jīng)濟(jì)效益,還需要評(píng)估它對(duì)人的影響[投資回報(bào)],以及是否符合政策規(guī)定?!必惱?克利明思也參加了虛擬討論會(huì)。
她表示,加州還在與市場(chǎng)上的眾多人工智能技術(shù)提供商合作,邀請(qǐng)各公司向州政府提交解決方案,包括解決交通擁堵、應(yīng)對(duì)氣候變化或者改善施工項(xiàng)目時(shí)間決策等。
她表示,她愿意采用任何有助于解決問(wèn)題的技術(shù),她還表示較為傳統(tǒng)的人工智能和其他新興技術(shù)可能更適合解決加州所面臨的一些問(wèn)題。她說(shuō)道:“或許生成式人工智能并非解決方案?!?/p>
來(lái)自巴西的Natura公司(Natura & Co)生產(chǎn)個(gè)護(hù)和化妝品,該公司將人工智能用例分為兩大類。一類是日常人工智能,旨在提高員工的工作效率。該公司首席信息官雷納塔·馬奎斯表示,另一類則是“顛覆性人工智能”,是能對(duì)生產(chǎn)、客戶和環(huán)境產(chǎn)生積極影響的宏觀進(jìn)步。
馬奎斯將對(duì)生成式人工智能的興奮心情比作冰山。冰山的一角是技術(shù),但在水面以下,公司需要解決數(shù)據(jù)使用、工程設(shè)計(jì)、治理和策略等方面的問(wèn)題。
馬奎斯說(shuō)道:“我們的工作是邀請(qǐng)那些不理解問(wèn)題復(fù)雜性和維度的人們,并與他們合作?!?/p>
Natura還非常重視對(duì)人工智能技術(shù)的投資進(jìn)行衡量,包括公司希望實(shí)現(xiàn)的目標(biāo)和想要獲得的結(jié)果。馬奎斯說(shuō)道:“如果沒(méi)有產(chǎn)生商業(yè)成果,那是在實(shí)驗(yàn)室里做的工作。而我們并不是一家實(shí)驗(yàn)室?!?/p>
埃森哲表示,隨著人工智能技術(shù)的持續(xù)發(fā)展,公司不應(yīng)該忽視這樣一個(gè)事實(shí),那就是技術(shù)成本僅占人工智能支出的約30%。剩余70%的支出被用于培訓(xùn)、招聘以及支持新人工智能應(yīng)用所需要的變化管理。
以美敦力為例。該公司在一個(gè)內(nèi)部培訓(xùn)項(xiàng)目中投入了大量精力,向員工介紹人工智能技術(shù)的可能性和局限性。華盛頓表示,雖然人工智能是一項(xiàng)熱門技術(shù),但關(guān)鍵在于“明確這項(xiàng)技術(shù)到底是什么,以及它對(duì)你的公司意味著什么?!?/p>
埃森哲的阿什拉夫表示:“關(guān)鍵不只在于技術(shù)本身,公司的轉(zhuǎn)型同樣重要。只有重新構(gòu)想或重塑職能部門、工作流程或工作方式,才能真正釋放人工智能的價(jià)值。”(財(cái)富中文網(wǎng))
譯者:劉進(jìn)龍
審校:汪皓
醫(yī)療器械制造商美敦力(Medtronic)的高管表示,該公司非常看好生成式人工智能的應(yīng)用前景,因此公司要求每個(gè)部門研究如何利用這項(xiàng)技術(shù)提高生產(chǎn)率,或者改善患者的治療效果。
美敦力高級(jí)副總裁兼首席技術(shù)與創(chuàng)新官肯·華盛頓表示,迄今為止,該公司共收到200多項(xiàng)創(chuàng)意,其中多項(xiàng)創(chuàng)意已經(jīng)獲得了首輪內(nèi)部融資。廣泛收集各種想法,對(duì)于公司的文化創(chuàng)造也至關(guān)重要。美敦力希望生成式人工智能成為每個(gè)人工作的重要組成部分。華盛頓表示,如果只有少數(shù)幾個(gè)人工智能專家有能力為公司開(kāi)發(fā)解決方案,這算不上成功。
在《財(cái)富》雜志與埃森哲(Accenture)聯(lián)合舉辦的人工智能頭腦風(fēng)暴虛擬討論會(huì)上,華盛頓在發(fā)言時(shí)表示:“我們每年服務(wù)7,400多萬(wàn)名患者。這相當(dāng)于每秒鐘有兩名患者會(huì)用到這項(xiàng)新技術(shù)?!?/p>
美敦力已經(jīng)向員工提供的生成式人工智能技術(shù)包括微軟(Microsoft)365 Copilot和ChatGPT的內(nèi)部版本MedtronicGPT聊天機(jī)器人。除了針對(duì)員工的生產(chǎn)力工具以外,美敦力還優(yōu)先開(kāi)展有助于改善患者治療結(jié)果的人工智能投資,包括在結(jié)腸鏡檢查時(shí),使用人工智能提升解讀醫(yī)學(xué)掃描結(jié)果以發(fā)現(xiàn)息肉的能力,或者減少心臟監(jiān)測(cè)器的誤報(bào)等。
華盛頓表示:“這些結(jié)果得益于人工智能在醫(yī)療手段和醫(yī)療器械方面的應(yīng)用,可以改變患者的治療結(jié)果,改善患者和臨床醫(yī)生的生活質(zhì)量。而且我們才剛剛起步?!?/p>
埃森哲估計(jì),有90%的公司正在探索生成式人工智能或人工智能能力,但其中只有不到三分之一的公司所培養(yǎng)的能力,為它們的成功奠定了基礎(chǔ),例如美敦力創(chuàng)建的人工智能卓越中心,或者以結(jié)構(gòu)化的方式開(kāi)發(fā)用例等。埃森哲集團(tuán)首席策略官穆齊特·阿什拉夫也在虛擬討論會(huì)上發(fā)表了演講。他表示,只有不到20%的公司在人工智能領(lǐng)域的投資,正在接近它們希望實(shí)現(xiàn)的目標(biāo)價(jià)值。
阿什拉夫說(shuō)道:“當(dāng)前普遍的做法更像是拿著錘子找釘子。人們思考的問(wèn)題是:‘人工智能能為我做些什么?’然后去尋找一系列不同的用例?!?/p>
加州政府正在使用人工智能,改善員工的工作流程,同時(shí)改善該州近4,000萬(wàn)居民的生活。例如,加州機(jī)動(dòng)車管理局使用人工智能驅(qū)動(dòng)的聊天機(jī)器人分類處理用戶請(qǐng)求;加州政府與加州大學(xué)圣迭戈分校(University of California, San Diego)合作開(kāi)發(fā)的一個(gè)項(xiàng)目訓(xùn)練人工智能,以檢測(cè)煙霧和幫助預(yù)防森林火災(zāi)。
加州首席信息官、加州科技部主任利阿納·貝利-克利明思表示:“我們?cè)谠u(píng)估任何技術(shù)時(shí),不僅要看它能帶來(lái)的經(jīng)濟(jì)效益,還需要評(píng)估它對(duì)人的影響[投資回報(bào)],以及是否符合政策規(guī)定?!必惱?克利明思也參加了虛擬討論會(huì)。
她表示,加州還在與市場(chǎng)上的眾多人工智能技術(shù)提供商合作,邀請(qǐng)各公司向州政府提交解決方案,包括解決交通擁堵、應(yīng)對(duì)氣候變化或者改善施工項(xiàng)目時(shí)間決策等。
她表示,她愿意采用任何有助于解決問(wèn)題的技術(shù),她還表示較為傳統(tǒng)的人工智能和其他新興技術(shù)可能更適合解決加州所面臨的一些問(wèn)題。她說(shuō)道:“或許生成式人工智能并非解決方案?!?/p>
來(lái)自巴西的Natura公司(Natura & Co)生產(chǎn)個(gè)護(hù)和化妝品,該公司將人工智能用例分為兩大類。一類是日常人工智能,旨在提高員工的工作效率。該公司首席信息官雷納塔·馬奎斯表示,另一類則是“顛覆性人工智能”,是能對(duì)生產(chǎn)、客戶和環(huán)境產(chǎn)生積極影響的宏觀進(jìn)步。
馬奎斯將對(duì)生成式人工智能的興奮心情比作冰山。冰山的一角是技術(shù),但在水面以下,公司需要解決數(shù)據(jù)使用、工程設(shè)計(jì)、治理和策略等方面的問(wèn)題。
馬奎斯說(shuō)道:“我們的工作是邀請(qǐng)那些不理解問(wèn)題復(fù)雜性和維度的人們,并與他們合作。”
Natura還非常重視對(duì)人工智能技術(shù)的投資進(jìn)行衡量,包括公司希望實(shí)現(xiàn)的目標(biāo)和想要獲得的結(jié)果。馬奎斯說(shuō)道:“如果沒(méi)有產(chǎn)生商業(yè)成果,那是在實(shí)驗(yàn)室里做的工作。而我們并不是一家實(shí)驗(yàn)室?!?/p>
埃森哲表示,隨著人工智能技術(shù)的持續(xù)發(fā)展,公司不應(yīng)該忽視這樣一個(gè)事實(shí),那就是技術(shù)成本僅占人工智能支出的約30%。剩余70%的支出被用于培訓(xùn)、招聘以及支持新人工智能應(yīng)用所需要的變化管理。
以美敦力為例。該公司在一個(gè)內(nèi)部培訓(xùn)項(xiàng)目中投入了大量精力,向員工介紹人工智能技術(shù)的可能性和局限性。華盛頓表示,雖然人工智能是一項(xiàng)熱門技術(shù),但關(guān)鍵在于“明確這項(xiàng)技術(shù)到底是什么,以及它對(duì)你的公司意味著什么?!?/p>
埃森哲的阿什拉夫表示:“關(guān)鍵不只在于技術(shù)本身,公司的轉(zhuǎn)型同樣重要。只有重新構(gòu)想或重塑職能部門、工作流程或工作方式,才能真正釋放人工智能的價(jià)值?!保ㄘ?cái)富中文網(wǎng))
譯者:劉進(jìn)龍
審校:汪皓
Medtronic is so bullish on generative artificial intelligence, its executives say, that every department at the medical-device maker has been asked to come up with ways the technology can boost productivity or improve patient outcomes.
In total, the company’s workforce has gathered over 200 ideas thus far and several of them have received a first round of internal funding, says Ken Washington, Medtronic’s senior vice president and chief technology and innovation officer. Casting a wide net for ideas is also critical to create a culture where generative AI becomes a key part of everyone’s job. It won’t be as successful if a small pocket of AI experts were empowered to build solutions for the company, he says.
“We touch more than 74 million patients every year,” says Washington, who spoke during a Fortune Brainstorm AI virtual discussion held in partnership with Accenture. “If you do the math, that’s two people every second of every day getting touched by technology that’s coming.”
Among the generative AI tools Medtronic has already made available to its staff include Microsoft 365 Copilot and an internal version of ChatGPT, a chatbot known as MedtronicGPT. Beyond those employee-focused productivity tools, the company will prioritize AI investments that can improve patient outcomes, including using AI to improve the ability to read medical scans to detect polyps during a colonoscopy or reduce false positives from cardiac monitors.
“These are outcomes that come from applying AI to a medical procedure and a medical device that changes the patient outcomes and improves the lives of the patients and clinicians,” says Washington. “And we’re just getting started.”
Accenture estimates that 90% of companies are exploring generative AI or AI capabilities, but less than a third of those firms are building the proper capabilities to set themselves up for success, like creating an AI center of excellence or developing use cases in a structured way like at Medtronic. And fewer than 20% of companies are getting close to the targeted value they hope to achieve from their AI investments, according to Muqsit Ashraf, Accenture’s group chief executive of strategy, who also spoke at the virtual event.
“The prevalent approach has been more a hammer looking for a nail,” says Ashraf. “Which is, ‘what can AI do for me?’ And then picking a set of disparate use cases.”
In California, the state government is using AI to both improve workflows for its employees but also make life better for the state’s nearly 40 million residents. Some examples include an AI-empowered chatbot to sort through requests at the Department of Motor Vehicles and a program developed with the University of California, San Diego to train AI to detect smoke and help prevent forest fires.
“Any technology we’re looking at, it should not only be looked at financially, it needs to look at the human [return on investment] and also what we’re doing on policy,” says Liana Bailey-Crimmins, California’s state chief information officer and director of the California Department of Technology, who also took part in the discussion.
Bailey-Crimmins says California has also embraced the broad array of AI vendors in the market, asking companies to pitch solutions to the state, which include addressing traffic bottlenecks, confronting climate change, or making better decisions about when to time construction projects.
Bailey-Crimmins says she’s open to any technologies that help solve problems, and said more traditional forms of AI and other emerging technologies could be a better fit for some of the state’s issues. “Maybe Gen AI is not the solution,” she says.
Brazilian-based Natura & Co, which makes personal care and beauty products, has sorted AI use cases in two separate buckets. There’s everyday AI, which relates to making employees more productive. And then there is “change the game AI,” which is about bigger picture advances that impact production, customers, and the environment, says Chief Information Officer Renata Marques.
Marques likens the excitement around generative AI to an iceberg. At the tip is the technology, but under the water, companies need to sort out the proper data usage, engineering, governance, and strategy.
“It’s our job to invite people that don’t understand all the complexity and dimensions and work together,” says Marques.
Natura is also very focused on measuring the investments made in AI technologies, the objectives the company hopes to achieve, and the results it wants to obtain. “Without the business results, it is just a lab,” says Marques. “And we are not a lab.”
As AI technologies continue to develop, Accenture says companies shouldn’t lose sight of the fact that technology costs only account for about 30% of the spending on AI. The remaining 70% are for training, hiring, and the change management necessary to support the new uses for AI.
Medtronic, for example, has focused a lot of energy on an education campaign internally to teach employees about what is possible with AI technologies and what isn’t. Washington says with all the hype around AI, it is critical that there’s “clarity around what this technology really is and what it means to your business.”
“It’s not just about the tech, it is about the transformation,” says Accenture’s Ashraf. “The value is unlocked when you reimagine or reinvent functions, processes, or ways of working.”