中國移動版iPhone呼之欲出
????人們原本普遍期待中國移動(China Mobile)將宣布與蘋果公司(Apple)達成協(xié)定,開始銷售最新款的iPhone手機。這種期待非常高,以至于多位分析師都在報告中稱,本周二晚就會宣布這個消息。 ????中國移動是全球最大的移動運營商,擁有7.4億用戶,而蘋果推出的iPhone是中國市場上最火的高端手機。移動與蘋果聯(lián)姻的消息已經(jīng)傳了好幾年,但一直沒有變成現(xiàn)實。 ????蘋果定于北京時間本周三上午10點舉行新聞發(fā)布會,按照計劃,會上將轉(zhuǎn)播蘋果iPhone 5S/5C的發(fā)布會盛況。之前有消息稱,會上將宣布中國移動與蘋果合作的消息。蘋果煞費苦心地否定了這個說法。
????會上也確實沒有宣布兩家公司合作的消息。 ????不過,當天中國工業(yè)和信息化部(China's Ministry of Industry and Information Technology)批準了中國移動以及中國另外兩大運營商——中國電信(China Telecom)和中國聯(lián)通(China Unicom)使用TD-LTE頻段。而新款iPhone正好就支持這個頻段。 ????這是首次中國三大運營商都獲準與蘋果智能手機實現(xiàn)兼容。 ????它也是移動與蘋果正式宣布雙方合作之前必要的一步,但這并不是投資者所期盼的合作協(xié)議本身。 ????蘋果已經(jīng)表示,將于9月20日在中國首發(fā)新款iPhone,這是中國市場首次與美國市場同步首發(fā)新款iPhone(考慮到時差因素,中國市場上的首發(fā)時間實際比美國還要早12小時)。 ????至于說中國移動是否會在當天發(fā)售新款iPhone,決定權似乎在中國移動手里,蘋果說了不算。(財富中文網(wǎng)) ????譯者:項航?? |
????So high were the expectations that China Mobile (CHL) was about to announce a deal with Apple (AAPL) to sell the latest crop of iPhones that news that it would be made overnight Tuesday made it into several analysts' reports. ????The marriage of the world's largest mobile carrier (740 million subscribers) and the maker of China's favorite luxury-brand smartphones had been rumored for years, but never consummated. ????One popular theory was that it would happen at the Wednesday 10 a.m. (China time) press conference where Apple's iPhone 5S/5C event was scheduled to be rebroadcast in Beijing -- a theory Apple took pains to shoot down. ????It didn't happen at the rebroadcast. ????What did happen Wednesday was that China's Ministry of Industry and Information Technology (MIIT) approved use of the TD-LTE band -- a band the new iPhones support -- by China Mobile and the other two major Chinese carriers, China Telecom (CHA) and China Unicom (CHU). ????It was first time all three of China's big carriers had been given the technical green light to carry Apple's smartphones. ????It was a necessary step before the deal that investors have been waiting for could be officially announced. But it was not the deal itself. ????Apple has already said that it will be selling its new iPhones in China starting Sept. 20 -- the first time China will get new models the same day (or rather 12 hours before) they go on sale in the U.S. ????Whether or not China Mobile will be selling them that day is a decision that seems to be in China Mobile's hands, not Apple's. |
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